Communications

Words matter. Couple that with a bulletproof messaging strategy and a bold brand identity, and you’ll be setting yourself and your firm up for success.

Explore the Communications offerings to learn how to develop and implement internal and external messaging strategies that broaden the impact of your firm’s programs and brand position.

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Strengthen your communication skills by leveraging the tools available here — a roadmap to visualize your path forward, a brief skills assessment and a competency analysis to identify professional development opportunities.

Skills Assessment Competency Analysis

April 16, 2026

The Currency of PR: Mining Information That Matters

Marketing and business development professionals hold keys to one of the hottest currencies in law firm PR: information. In this episode of the LMA Podcast, Axis Marketing Strategies' Matt Plavnick, Boies Schiller Flexner's Robin Davidson, and Blattel Communications' Traci Stuart discuss how to...

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Strategies & Voices is the official online publication of LMA, serving as a central repository for content tailored to today’s legal marketing and business development professionals' needs. This multimedia site features thought leadership, best practices, the latest trends and issues facing the industry, resources to boost career advancement and much more. Content is strategically chosen by a team of LMA volunteers, and powered by expert insights and member stories.

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