LMA News

LMA News captures the latest trends in the profession and contains the LMA International HQ updates. Here you can find chapter news ranging across all of the LMA regions and general re-posts from various legal marketing platforms. Tailor your News Feed so you can have your Favorite Blogs waiting for you to read right when you login.

May 4, 2016 - 08:37 AM
Join us for this workshop where you’ll “play” crisis planner and manager. Participants will receive a crisis scenario and then work in small groups to determine how to handle the perfect storm that has engulfed their imaginary client.
May 3, 2016 - 03:07 PM
The first ever LMA New England Chapter Cornhole Tournament was a rousing success. 11 teams of two filled the tournament bracket and the event raised over $1,000 for Greater Boston Legal Services.
May 3, 2016 - 02:44 PM
The Metro New York LMA chapter’s next luncheon meeting will focus on the increasing significance of Women’s Initiative programs and the role of women at law firms of all sizes.

The May 18 luncheon, to be hosted at Cooley LLP, will examine how law firms are promoting professional development for fem
May 2, 2016 - 09:53 AM
The Nominating Committee has begun its annual process of determining the slate of candidates to fill open seats on the International Board of Directors. LMA members will ratify the International Board slate in late August and the new board members will begin their service in January 2017.
April 29, 2016 - 12:51 PM
Bring your walking shoes and join friends and colleagues for a quick Center City scavenger hunt starting at 5:30 pm, Thursday, May 19! Details and information about the hunt are outlined below. All players will return to the rooftop bar at Continental Midtown at the conclusion of the hunt (roughly
April 29, 2016 - 09:32 AM
The LMA 2016 Annual Conference brought energy and fresh perspectives to legal marketers attendees across the United States and abroad.

Real time conference highlights were memorialized on Twitter at #LMA16 and photo memories were shared at #LMA16Selfie. LexBlog covered a number of sessions througho
April 28, 2016 - 04:07 PM
Talia Baghdoyan has joined Morgan Lewis as a Business Development Coordinator for their Energy and FDA practices.

Martin Gold has joined McBee Strategic Consulting as Executive Vice President of Business Development.

Nicole Steckman has joined Bryan Cave LLP as a Marketing Manager supporting their
April 28, 2016 - 01:38 PM
Key Considerations When Auditing Your Site

How do you know if your website is effective? Well first, let’s preface this by stating that “effective” can mean different things to different people and different firms. It all depends on your goals and strategic initiatives. The best way to make that de
April 28, 2016 - 01:26 PM
Including the recent rash of cybersecurity attacks on law firms, cybersecurity breaches have become a regular part of the 24-hour news cycle. In response to the “when, not if” specter of cybercrime faced by corporate America, DLA Piper has developed a robust and globally-recognized cybersecurity pra
April 28, 2016 - 01:20 PM
So your firm is finally accepting that marketing is necessary in the current legal landscape and they have given you their blessing to market away. But there is that constant nagging/lingering question of “How do we know this is working?” While measuring the effectiveness of individual pieces of a m
April 27, 2016 - 06:50 PM
Drop off your winter coats and join us at the Catcus Club patio to catch up enjoy the sun!
April 27, 2016 - 08:06 AM
There are only so many hours in the day.  Maximize your time by purchasing the 2015 Legal Marketing Technology Conference/West Recordings.

Download the recordings today, and gain insights regarding trends in the legal industry.
April 26, 2016 - 06:17 PM
Download the full report from the joint LMA-Bloomberg Law conducted survey "Are We There Yet? Revealing the Latest Trends in Legal Marketing and Business Development," to learn the latest industry trends and findings.
April 26, 2016 - 05:08 PM
Baltimore City Group Chair Jenna Schiappacasse did not start out to win an award when she took on her leadership role. But her excellent performance and commitment to growing the Baltimore City Group for Baltimore-area LMA members earned her this prestigious, peer-selected award. In fact, she says,
April 25, 2016 - 12:08 PM
While Mother Nature is figuring out whether it is winter or spring, LMA New England rolls into a busy next couple of months. Here is a look back and forward for the Chapter...
April 25, 2016 - 10:13 AM
The official mobile app for P3 – The Practice Innovation Conference, May 17–18 at the Westin Chicago River North, is now available for download. The app is open only to registered attendees.
April 24, 2016 - 07:00 PM
The Metropolitan New York Chapter of the Legal Marketing Association (NYLMA) honored four individual members and two committees with its 5th annual Metropolitan New York LMA Awards for service to the chapter and the legal marketing profession.
April 23, 2016 - 09:06 AM
Launched at the LMA Annual Conference in April, the Body of Knowledge (BoK) is the first resource of it's kind for the legal marketing industry. 

As a member you get complimentary access to the digital version 24 hours a day, 7 days a week. Visit the BoK page today to get started.
April 22, 2016 - 07:51 PM
Each year, following the LMA International Conference, members of the LMA Vancouver Chapter who attended the conference share their key learnings with members of our local chapter.
April 22, 2016 - 06:06 PM
Welcome to the first 2016 LMA Vancouver Chapter newsletter!