ALM Legal Intelligence features LMASE President Jill Huse in its report, “Law Firm Support Staffing - Finding the Optimal Mix” published on March 24, 2014. The report highlights how law firms are restructuring their staff, both attorneys and non-attorneys alike, and examines how these staffing chan
If you missed this year's LMA Annual Conference — or if you any of the sessions on your "must-attend" list — you'll want to join your fellow LMA Ohio members for a complimentary roundtable discussion where we’ll hear from several of our Ohio members who attended the conference.
This month's edition focuses on coverage and insights from the 2014 LMA Annual Conference, held April 2-4 in Orlando. The newsletter includes a highlights recap from LMA Ohio President Erin Hawk as well as a feature article about key conference takeaways, upcoming events — including Bringing Nationa
Legal marketers strive every day to grow their firm’s profile, increase business and further strategic goals. We often support wide-ranging constituents with diverse expectations and competing priorities. At April’s Program, hear directly from a panel of attorneys who have strong working relationshi
Judges of this year’s LMA Midwest Your Honor Awards gathered for a panel discussion on March 18 to debrief a room of legal marketers on the ins and outs of the judging process, provide submission best practices, and comment on the future of the Awards and of legal marketing itself.
LMA Midwest continued our tradition of excellence as we celebrated our eighth annual presentation of the chapter’s Your Honor Awards on March 5 at Revel Downtown. This was a special night, not only for the award winners and finalists, but for everyone who is a part of LMA Midwest.
What happens when target prospects don’t have any readily identifiable needs? Introducing “wisdom selling,” the next evolution of selling, according to Akina partner Deborah Knupp who presented at the LMA Midwest at Chicago luncheon on February 20, 2014.
In their January LMA Midwest presentation titled “Leveraging Ongoing Market Intelligence to Initiate and Sustain Thought Leadership Strategies,” Mark E. Young, president and Paul Kavanaugh, client development manager of ShiftCentral discussed how to turn a firm’s market intelligence” into action.
In the December 2013 LMA Midwest luncheon presentation “ How Analytics Drive Successful Business Development,” Peter Ozolin, CEO, chairman and co-founder of Manazama Inc. discussed how law firms can use knowledge to take action and build new relationships and achieve better results.
This winter was the worst, evoking downright irrational emotions for most Chicagoans and definitely all commuters. And what do we think is next? Once the cold (finally) goes away, will we be in for serious rain and flash floods? One thing is certain: you shouldn’t let the weather change your plans!
The Think Tank is a relatively new part of the LMA’s operations, constituted only a few years ago. It was originally formed to provide advice to the LMA’s Board of Directors on the most pressing issues faced by members of the legal profession.
Founded in 1985, LMA is the authority for legal marketing - a forum that brings together legal marketing and business development professionals from firms of all sizes, consultants and vendors, lawyers, and marketing students to share their collective knowledge.