News & Events

    July 29, 2015 - 09:14 AM
    Jaclyn Braga Marketing ManagerLMA New England Conference Committee Co-ChairMorse Barnes-Brown Pendleton

    How did you get into Legal Marketing and the Regional Conference Committee Co-Chair position?

    I accepted my first legal marketing role in 2008 at MBBP. My background had been in real estate mar
    July 29, 2015 - 09:06 AM
    Are you looking for a way to give your team an edge when it comes to competitive intelligence? The new LMA Competitive Intelligence Certificate (LMA-CIC) Program as conferred by the Fuld-Gilad-Herring Academy of Competitive Intelligence (ACI) can give your team that edge.
    July 28, 2015 - 10:06 AM
    Building on the success of the past two pre-conference PR programs at LMA annual conferences, LMA is starting a Public Relations SIG. By joining the Public Relations SIG, you will have the opportunity to learn from your colleagues in the PR field via virtual webinars three to four times a year.
    July 27, 2015 - 09:06 AM
    This session will dive into the latest techniques to drive visitors to your website, boost your brand awareness, and create shareable campaigns.
    July 23, 2015 - 10:35 AM
    Gowling Lafleur Henderson LLP are seeking a full-time Business Development & Marketing Coordinator to join their Marketing team in the Vancouver office.
    July 22, 2015 - 09:16 PM
    LMA Capital Chapter Annual Half Day Program: Influencing the Client Experience

    Coming October 2015



    Direct quotes from in-house counsel on what law firms are doing right and where they can do better
    TED talks on how firms are creatively responding to today
    July 22, 2015 - 02:26 PM
    In case you missed it, check out our panelists comments from our annual Corporate Counsel Panel hosted in May 2015.
    July 22, 2015 - 10:56 AM
    Ashley Tenney has been promoted to Corporate Practice Manager at Dentons. Ashley is located in the firm's Atlanta office.
    July 22, 2015 - 10:55 AM
    On August 7th, the Raleigh/Triad City Group will host its second annual DIY Marketing Workshop for Solo & Small Firms at Campbell University's Norman Adrian Wiggins School of Law. The workshop is a unique opportunity for local LMASE members to showcase the profession and their role in the legal mark
    July 22, 2015 - 10:53 AM
    Caroline Yarborough with K&L Gates was this year's Annual Conference Scholarship recipient. This is the final installment in a series of three articles Caroline authored regarding her experience at the LMA Annual Conference in 2015.


    During the LMA Annual Conference, my go-t
    July 22, 2015 - 10:51 AM
    The Ronald McDonald House is our official LMASE Cares partner. As part of our efforts to support this organization, we're asking all City Groups to take part in the AMAZING Ronald McDonald Pop Tab Challenge of 2015. We'll award the City Group with the largest pop tab count and most creative collecti
    July 22, 2015 - 10:50 AM
    Lateral Integration Strategies: Register Here 

    Presented by: Amy Knapp, Knapp Marketing and Ezra Crawford, Director of Marketing, BuckleySandler

    Wednesday, July 29, 2015

    Noon EST

    According to a 2013 American Lawyer/LexisNexis survey, 96% of law firm respondents planned to hire laterals in the ne
    July 22, 2015 - 10:49 AM
    Your Honor Awards nominations are due on August 3rd by 11:30 pm EST.


    Follow these easy steps to enter:  

    Click here to review categories and how to enter. Submissions are $80 to enter, but we are offering a 10% discount for multiple entries this year.   
     Think of all the wonderful work and i
    July 22, 2015 - 10:49 AM
    LMASE is offering an attendance scholarship to the 2015 LMASE Regional Conference on September 16-18, 2015 at the Four Seasons Hotel in Atlanta, Georgia. The scholarship includes registration to the conference, hotel, and up to $600 in travel expenses. The winner will be asked to present key takeawa
    July 22, 2015 - 10:48 AM
    We've extended the early bird deadline for the 2015 LMASE Regional Conference. Sign up by July 31st to get the discounted rate.

    The conference will be held September 16-18, 2015 at the Four Seasons Atlanta. On the Regional Conference website, you can register, view the full agenda, and read abou
    July 22, 2015 - 08:37 AM
    The Legal Marketing Technology Conference is the largest conference dedicated to technologies that law firm professionals use to identify, attract and support clients. 

    This year we are featuring a half-day pre-conference with a Lead Marketers' Summit and in-depth workshops in addition to the one a
    July 22, 2015 - 08:21 AM
    Share your pet meme and help us promote the LMA Tech Conference.

    Do you have a pet that is particularly photogenic? And are you interested in social media and technology issues facing law firms? If so, spread the word about the 2015 Legal Marketing Technology Conference on social media using LMAPet
    July 20, 2015 - 10:18 AM
    The LMA Texas Chapter is beginning the process of determining the slate of candidates to fill open seats on the Chapter’s Board of Directors. We encourage members who have any interest in serving on the Board to submit an application for consideration.
    July 17, 2015 - 04:22 PM
    Len Auletto, CMO, Legal Marketing, Daily Journal Corporation, Leonard ("Len") Auletto is responsible for legal marketing nationally and developing marketing and business development opportunities for law firms and their attorneys including print, online and communications programs.
    July 17, 2015 - 12:45 PM
    Adam Severson was the keynote speaker at LMA MPC's inagural Half-Day conference this year where he spoke on how strategic planning requires strategic implementation. Attached are the PowerPoint slides he used during his presentation. Enjoy!

    Founded in 1985, LMA is the authority for legal marketing - a forum that brings together legal marketing and business development professionals from firms of all sizes, consultants and vendors, lawyers, and marketing students to share their collective knowledge.

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