News & Events

    April 15, 2014 - 01:26 PM
    sentiment applies to not only the partners and associates, but its support infrastructure, which are as integral a part of the firm as any lawyer.
    April 10, 2014 - 11:12 AM
    Cutting Edge Trends in Legal Marketing: What's Hot and What's Not
    April 9, 2014 - 03:03 PM
    On Thursday, March 20, 2014, the Legal Marketing Association – Philadelphia Metro Chapter met to discuss Pricing, Project Management, and Procurement.
    April 8, 2014 - 05:00 PM
    Read the April edition of LMA Intelligence Brief for all the latest news and trends in legal marketing...
    April 8, 2014 - 01:17 PM
    Cassie Bent Business Development Specialist Mintz Levin

    How did you get into Legal Marketing? 

    Shortly after I graduated from college a recruiter informed me of a position in legal marketing, which turned out to be the first interview I went on that I felt was a great fit.


    What do you enjo
    April 4, 2014 - 03:28 PM
    Legal marketers strive every day to grow their firm’s profile, increase business and further strategic goals. We often support wide-ranging constituents with diverse expectations and competing priorities. At April’s Program, hear directly from a panel of attorneys who have strong working relationshi
    March 31, 2014 - 02:22 PM
    Judges of this year’s LMA Midwest Your Honor Awards gathered for a panel discussion on March 18 to debrief a room of legal marketers on the ins and outs of the judging process, provide submission best practices, and comment on the future of the Awards and of legal marketing itself.
    March 31, 2014 - 02:22 PM
    LMA Midwest continued our tradition of excellence as we celebrated our eighth annual presentation of the chapter’s Your Honor Awards on March 5 at Revel Downtown. This was a special night, not only for the award winners and finalists, but for everyone who is a part of LMA Midwest.
    March 31, 2014 - 02:20 PM
    What happens when target prospects don’t have any readily identifiable needs? Introducing “wisdom selling,” the next evolution of selling, according to Akina partner Deborah Knupp who presented at the LMA Midwest at Chicago luncheon on February 20, 2014.
    March 31, 2014 - 02:19 PM
    In their January LMA Midwest presentation titled “Leveraging Ongoing Market Intelligence to Initiate and Sustain Thought Leadership Strategies,” Mark E. Young, president and Paul Kavanaugh, client development manager of ShiftCentral discussed how to turn a firm’s market intelligence” into action.
    March 31, 2014 - 02:19 PM
    In the December 2013 LMA Midwest luncheon presentation “ How Analytics Drive Successful Business Development,” Peter Ozolin, CEO, chairman and co-founder of Manazama Inc. discussed how law firms can use knowledge to take action and build new relationships and achieve better results.
    March 31, 2014 - 02:18 PM
    The Detroit City Group is gearing up for another active year, under the leadership of co-chairs John Cornwell of Plunkett Cooney and Cindy Richards of Howard & Howard.
    March 31, 2014 - 02:18 PM
    This winter was the worst, evoking downright irrational emotions for most Chicagoans and definitely all commuters. And what do we think is next? Once the cold (finally) goes away, will we be in for serious rain and flash floods? One thing is certain: you shouldn’t let the weather change your plans!
    March 31, 2014 - 02:18 PM
    The Think Tank is a relatively new part of the LMA’s operations, constituted only a few years ago. It was originally formed to provide advice to the LMA’s Board of Directors on the most pressing issues faced by members of the legal profession.
    March 31, 2014 - 02:18 PM
    Sincere thanks for all your positive comments on “CI.” Please continue to let us know what you know regarding promotions, job changes, awards, marriages, births, and whatever you think our chapter colleagues would like to know—but nothing scandalous! Wait—forget that. We’ll listen to anything!

    March 31, 2014 - 02:18 PM
    Taryn Elliott is the marketing administrator at Kightlinger & Gray, LLP, a law firm with approximately 50 attorneys, more than 25 practice areas, and five offices in Indiana and Kentucky.
    March 31, 2014 - 02:18 PM
    I am very pleased to serve as the 2014 president of the Legal Marketing Association Midwest Chapter.  When I joined the legal marketing profession back in 2005, I never dreamed I would become president of one of the biggest chapters in the LMA family.
    March 31, 2014 - 11:08 AM
    The 2014 Board of Directors is pleased to announce we will continue our VIP Initiative to recognize and reward our loyal chapter volunteers. This year, the more you volunteer to help the Chapter, the more chances you have to win a trip to the 2015 National Conference!
    March 31, 2014 - 10:55 AM
    Announcing the Legal Marketing Association New England

    2013 Your Honor Awards Winners


    Winners were announced at the 2013 Your Honor Awards, held March 25, 2014 at the Boston College Club.  A big congratulations to all winners!

    As 2014 continues, we encourage all members to take the time “paus
    March 28, 2014 - 10:39 PM
    Craig Brown delivered useful advice to our Chapter on how legal marketing professionals can be effective coaches and as Brown emphasizes, how we can move from merely providing and holding the tools, to coaching and mentoring attorneys on how to properly use them.

    Founded in 1985, LMA is the authority for legal marketing - a forum that brings together legal marketing and business development professionals from firms of all sizes, consultants and vendors, lawyers, and marketing students to share their collective knowledge.

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