Tampa Bay Local Group

Join LMA Tampa Bay  on February 14th for:

The Power of a Plan: How to Turn Your Lone Rangers into a Strike Force

Presented by:

Amy Knapp

Amy Knapp

For marketing and business development professionals, a strategic plan can make all the difference in determining the firm’s - and their personal - success. A strategic plan smoothly integrates a variety of elements into a game plan for success - for individual attorneys, practice groups, the overall firm, and you. This program will provide legal marketing and business development directors and staff, particularly those focused on individual practices, sectors, or offices, with concrete ways to develop and implement strategic business development plans that will deliver demonstrable results. Amy will share her experience using strategic planning processes to help lawyers get a business development edge.

Takeaways include:

  • How strategic planning fits into overall firm growth and management 
  • How to implement a strategic planning process
  • How to overcome barriers to success
  • How to keep the ball rolling throughout the year
  • How to report your success

Thursday, February 14, 2019 | 11:30 AM - 1:00 PM

A Special Thank You to our February Meeting Hosts: 


Bank of America Plaza
101 E. Kennedy Boulevard
Suite 2800
Tampa, FL 33602


$20 for members
$40 for non-members 


Introducing Amy!

Amy Knapp is a business development and marketing consultant with over 20 years of experience in the professional services sector. She has served as a senior marketing strategist and a communications professional, and is an experienced facilitator and expert in legal services marketing. Amy’s firm, Knapp Marketing, develops re-branding and business development campaigns for law firms. 

Known for her work in digital marketing, Amy’s projects have included website and brand repositioning, firm-wide and practice-specific business development campaigns, one-on-one business development coaching and social media training, coaching and strategy. 

A Fellow of the College of Law Practice Management, Amy is the co-author of LinkedIn and Blogs for Lawyers (Thomson Reuters) and the blog NotKnapping.


Contact Brittney Bagiardi at bbagiardi@butler.legal for LMA registration and programming questions.

Note: You must be logged in to the LMA website to receive the member rate. Host firm registrants should select the "Host" option. 

Walk-ins are welcome as space permits. Checks made payable to "Legal Marketing Association" will be accepted at the door.

Any cancellations made before August 24th will be fully refunded. All cancellations made after that date will be billed in full. 


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LMASE Tampa Bay Leadership Contacts:


Brittney Bagiardi

Suzanne Kinman

Nicolas Machado