Recorded on Wednesday, May 14, 2025

Elevate your law firm's digital presence and prove its value to stakeholders with data-driven strategies. This presentation equips legal marketers with the tools and insights to leverage Google Analytics data to demonstrate ROI, attract clients, and recruit top talent. Learn how to turn data into actionable insights that resonate with attorneys and drive firm growth.

Rather than centering around general reporting types and definitions, this presentation will center around your common legal challenges and goals, such as encouraging attorneys to create thought leadership and engage on social media, and then elaborate on how to use and present your analytics data to get results.

Speaker:

Danielle Diforio
Clockwork Design Group
As Clockwork's Account & Project Director, Danielle advises, collaborates, and smoothly guides clients through every step to keep marketing projects on time and on budget. For over a decade, Danielle has educated clients on website best practices to ensure that their site is easy to use, navigate, and maintain. She utilizes Google Analytics and Search Console to help Clockwork’s clients understand their website traffic and make data-driven decisions.

Cost

LMA Members: $25
Prospective LMA Members: $50