Donna Shaft, Principal, Professional Business Development
Jeffrey Morgan, Principal, Greenfield/Belser

Date: Wednesday, February 20, 2008 

Time: 11:00 am  - 12:15 pm Pacific; 12:00 pm - 1:15 pm Mountain; 1:00 pm - 2:15 pm Central; 2:00-3:15 pm Eastern

Fee: The webinar is FREE but you must register to attend.

Click here to register.

This program focuses on specific pre-conference information, strategies, and insights of benefit to our LMA exhibitors and service providers.  The session will be hosted by Jeffrey Morgan of Greenfield Belser and Donna Shaft, consultant and former president of LMA, both veterans of past LMA conferences and experienced in selling to law firms. The 60 minute discussion includes a brief overview of the trends lawfirm marketers are creating and reacting to, highlights of conference sessions, and a demographic profile of conference registrants to date. The program concludes with an unscripted Q&A on exhibit details, past and present LMA conference stats, and any other topics of interest concerning LMA and exhibiting at the annual meeting.

Want to ELEVATE your LMA Conference results to new heights?

If so, you definitely want to take advantage of the many educational events designed for our exhibitors and service provider members. Hear from the best in the business about tradeshow salesmanship with on-the-ground expertise from proven business developers and get specific insights into LMA and the Annual Conference.

These educational programs give you the right information at the right time to more effectively plan, promote, work the show, capture better leads, follow-up and measure results from your participation in the LMA Conference.

Laying Your Foundation for Exhibiting Success Webinar - Replay Link: http://eventcenterlive.com/cfmx/ec/login/replay.cfm?Room=2146001037 

Conference Sessions:

• Marketing and Selling to the Legal Profession: How to Offer Valuable Support and Service to Law Firms
• E³ Exploiting the Exhibiting Environment: How to Improve Staff Performance, Lead Quality and Sales Conversion from Tradeshows
• Marketing to Marketers