Welcome to the LMA Vancouver Reading Room, an online resource for local legal marketers. Grab yourself a coffee, find an article of interest, and take a few well-deserved moments to catch up on professional development reading.
Writing More Effective RFP's
November 2009 presentation by Tom Dent and John-Paul Manianis, containing top 5 tips for writing more effective RFP's.
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Assertion Under Pressure: Use Your "Positive No"
November 2009 presentation by Kent Highnam of the Justice Institute of B.C., Centre for Conflict Resolution. This was presented at the Core Skills series' third workshop, Assertiveness & Dealing with Difficult People.
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Eight Steps to a Better Business Plan
February 2009 presentation by Jim Hassett, Ph.D.
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09/22/2009
Vancouver Chapter
Navigating New Age Marketing Ethically
Paper presented by Gavin Hume, QC, at the September 2009 LMA Vancouver event introducing the Law Society of B.C.'s new rules for marketing.
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02/01/2009
Vancouver Chapter
Social Media and Social Networking for Lawyers
January 2009 presentation by Doug Jasinski
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Planning a Firm Retreat
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10/01/2008
Vancouver Chapter
Blockbuster 2008 - Inside the Mind of the Client
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10/01/2008
Vancouver Chapter
Blockbuster 2008 - Killer Differentiation
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10/01/2008
Vancouver Chapter
Blockbuster 2008 - What Really Works
Presented with permission from Law Practice.
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Media Relations: What Lawyers Need to know to Succeed by Gary Mitchell
This article originally appeared in the September 8, 2006, issue of The Lawyers Weekly published by LexisNexis Canada Inc.
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Branding a Law Firm by Susan Van Dyke
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Maintaining the Balancing Act by Gary Mitchell
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Click to Win [More Business] by Doug Jasinski
This article first appeared in BarTalk, published by the Canadian Bar Association British Columbia (CBABC) and is reprinted with permission.
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Client Recognition is not a Seasonal Sport by Susan Van Dyke
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Branding the Law by Robert Gilfoyle
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*Building a China Practice by Paul Reynolds
This article first appeared in BarTalk, published by the Canadian Bar Association British Columbia (CBABC) and is reprinted with permission.
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Beware the seven deadly sins by Heather Gray-Grant
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Retreat Locations: Five of B.C.’s Best by Susan Van Dyke
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Small Firm, Big Impact by Susan Van Dyke
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Waiting for a Good Reception by Susan Van Dyke
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Developing and Managing a Law Firm Marketing Budget by Heather Gray-Grant
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Five Steps to Create a Winning Client Retention Strategy by Susan Van Dyke
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Selling Legal Services by Susan Van Dyke
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Grin vs. Grimace (et al.) by Susan Van Dyke
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How Corporate Counsel Select Their Outside Counsel by Paul Reynolds
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Retaining your Top Talent by Robert Gilfoyle
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How to Become Effective at Networking: Four Key Tactics by Gary Mitchell
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Is it Time for a Business Development Coach? by Gary Mitchell
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Start Thinking of your Practice as a ‘Franchise’ of your Firm by Gary Mitchell
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Are You Practising Good Client Relations? by Gary Mitchell
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BarTalk headlines
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BarTalk Archives
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Vancouver Chapter
Emotional Intelligence in Action: Putting EQ to Work
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