LMA Bay Area Committees
We welcome and encourage you to participate in any of the LMA - Bay Area Chapter’s committees. Should you be interested, please feel free to contact the committee chair directly. Joining a committee is a wonderful way to learn, network and add continuing value for our members.
Program Committee – Education
Often referred to as the “heart” of the organization, the Educational Programs Committee produces innovative and timely programming each month for the professional development of Bay Area legal marketers. Our committee is a fun and lively group with backgrounds not only in law firm marketing, but also public relations, print and online media, event planning, and business development. Each member brings a wealth of knowledge, industry contacts, technology and event planning to the mix. We are always looking for talented and committed LMA members to join our stellar team. Please contact Traci Stuart for more information.
Traci Stuart, President 
Blattel Communications
755 Sansome Street, Suite 300
San Francisco, CA 94111
traci@blattel.com
Technology Conference/West
The 2012 Legal Marketing Technology Conference/West will get you up to speed on all things legal tech--in just one day!
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Adam Stock, Director of Marketing & Business Development
Allen Matkins LLP 
Three Embarcadero Center, 12th Floor
San Francisco, CA 94111
astock@allenmatkins.com
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Laurie Schmitt, Marketing Manager
Allen Matkins LLP
Three Embarcadero Center, 12th Floor
San Francisco, CA 94111
lschmitt@allenmatkins.com
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Special Events
The Program Committee– Special Events is responsible for organizing several chapter events throughout the year. Each spring we hold the Chapter’s Annual Your Honor Awards followed by the Summer Social and New Member Reception. In December, the Chapter holds a Holiday Party and Silent Auction which benefits the Erick Vargas Scholarship Fund for economically challenged marketing students at San Francisco State University. If you enjoy event planning and would like to join this committee, please contact Elizabeth Fischer.
Committee Chair
Elizabeth Fischer, Business Development Coordinator
Latham & Watkings
505 Montgomery Street #2000
San Francisco, CA 94111
elizabeth.fischer@lw.com
Governance
Responsible for making recommendations to the Board and Chapter Administrator on matters related to effective governance of the organization. Specific supporting tasks in this regard include:
- Designing and implementing an evaluation model and criteria to measure Board and committee performance
- Create and maintain a Board development program
- Annual review of the organization’s governance structure
- Other tasks as assigned by the Board or President
In addition, the committee will assume the role and responsibility for the Nominations committee. Supporting tasks in this regard include:
- Supporting the annual Board nominations process
- Presenting the slate for approval
- Advising the President-Elect and Board on committee structure and prospective committee leaders/members.
Committee Chair 
Lydia Bednerik, Marketing Director
Wendel, Rosen, Black & Dean LLP
1111 Broadway
Oakland, CA 94607
lbednerik@wendel.com
Advisory Council
Kathleen Flynn, Chief Marketing Officer
Sedgwick, Detert, Moran & Arnold LLP
One Market Plaza, Steuart Tower, 8th Floor
San Francisco, CA 94105
kathleen.flynn@sdma.com
City Group – Sacramento
The LMA - Bay Area Chapter believes that geography should never be a barrier to professional development. In 2009, we formed the Sacramento City Group to expand programming and increase networking opportunities for legal professionals located in California’s capitol city and surrounding region.
Committee Chair
Meghan Hennelly, Marketing Specialist
Weintraub Genshlea Chediak
400 Capitol Mall, 11th Floor
Sacramento, CA 95814
mhennelly@weintraub.com
City Group – Silicon Valley
The LMA – Bay Area Chapter is continually broadening its geographic reach to its members and other professional services professionals. In 2012, we launch the Silicon Valley City Group (SVCG) to offer great LMA – Bay Area Chapter programming as well as valuable networking opportunities to legal professionals located in the Silicon Valley region. Silicon Valley City Group participants include LMA - Bay Area Chapter members, non-member law firm professionals, vendors and allied professional services marketers. Programs may include a nominal cover charge for non-members.
If you would like to receive Silicon Valley City Group announcements and event notifications, please contact Radhika Emens, SVCG Chair.
Committee Chair
Radhika Emens, Marketing Manager
Carr McClellan
remens@carr-mcclellan.com
Membership
The Membership Committee performs outreach to current and prospective members as well as participates in initiatives to recruit new members in conjunction with the International LMA Membership Committee. The Membership Committee welcomes suggestions and comments regarding all aspects of membership of the Bay Area Chapter.
Committee Chair:
Lily Brotherton, Client Relations Coordinator
lbrotherton@mofo.com
Communications
Sponsorship Committee
Partnering with LMA Bay Area will give you an unprecedented opportunity to reach your top clients and prospects in an intimate environment conducive to relationship building and development. Through our various programs and activities your organization can become more than a sponsor, you can become a member of our community. Click here to see our current portfolio of sponsorship opportunities.
Committee Chair
Len Auletto, CMO, Legal Marketing
The Daily Journal
44 Montgomery Street, Suite 250
San Francisco, CA 94104
Chapter Administrator
Stacy Pollicino
(925) 899-3837
stacypollicino@yahoo.com