Domains: Business Development, Client Services
In this session, two passionate presenters will highlight how an alumni program can drive business development, enhance recruitment, and amplify your firm’s brand. They’ll tackle common barriers to launching and maintaining such programs, including leadership skepticism and resource limitations. Drawing on real-world lessons, they’ll share practical strategies for engaging key stakeholders and leveraging existing technologies to create and grow your own sustainable network .
Through case studies and proven best practices, participants will uncover high-impact ways to position alumni programs as critical to the firm’s business strategy. You’ll gain access to practical next steps: engagement tactics, measurement methods, and take-home plans designed to set your alumni initiatives up for sustainable success.
- Define your business case to persuade senior stakeholders that alumni engagement is critical to firm strategy.
- Identify internal tools and resources to support alumni management and engagement.
- Develop an action plan for alumni outreach within your firm as well as measurement methods to demonstrate early success.
Presenters:Melissa Allen, Alumni Relations Manager, WilmerHale
Kyle Kraynick, Client Relations Manager, Barnes & Thornburg LLP
Price:
Member Price: $79
Prospective Member Price: $99