
Clear, Cogent, Concise: Practical Writing Tips for Legal Marketers
Wednesday, June 10 | 11:30 a.m. - 1:00 p.m. PT
Content development is a key element of our jobs as legal marketers. In some instances, the increased availability of AI tools can help, but it can also create a new set of challenges. Join LMA Northwest as longtime legal marketer, Kristina Mack offers tips and solutions to help you write content that is clear, cogent, and concise. The discussion will include professional bios, services pages, and event content.
Details:11:30 – 12:00 p.m. Networking
12:00 – 1:00 p.m. Workshop
Locations:
Seattle: Ryan, Swanson & Cleveland, PLLC 401 Union St Suite 1500, Seattle, WA 98101
Portland: Ballard Spahr LLP 601 SW 2nd Ave #2100, Portland, OR 97204
Virtual via Zoom.
Cost:
LMA Member: Complimentary
Prospective LMA Members: $35
LMANext: Complimentary with code
Speaker:
Kristina Mack
Marketing Content Strategist/Writer

Kristina is the marketing content writer and strategist at Chapman and Cutler. A longtime legal marketing professional, she has held positions for Am Law-ranked firms, including Jones Day and Perkins Coie, as well as regional and local firms in Los Angeles, Portland, and New Orleans.
An avid reader, Kristina is an equestrian and dog-rescue volunteer.
If you have any questions or concerns, please reach out to LMAWest@legalmarketing.org.