Gain Visibility With Print Advertising

Strategies — The Journal of Legal Marketing is published six times per year. Strategies is distributed to all 3,900+ LMA members as a professional development tool for those involved in law firm marketing. In addition, it is distributed to others who support and write about the legal marketing profession. The annual subscription fee is included in LMA members’ dues but the journal can also be purchased by non-members annually.

LMA members have come to recognize Strategies as one of their most valuable member benefits. Seen as an insightful publication focused exclusively on the information needs of legal marketers, each Strategies issue is well-read when it arrives and legal marketers keep each issue for regular reference.


2016 Strategies Advertising Rates

Ad Type (Rate = price per issue)
(Discount for multiple issue purchases) 
(1 issue) 
(3 issues) 
(6 issues) 
Back Cover  
(Full page ad on outside back cover)
$2900 $2800 $2600
Inside Cover (Front or Back)
(Full page ad on front or back inside of the cover)
$2550 $2450 $2250
Full-Page Ad   
(Full page ad where available)
$2300 $2100 $2000
Half-Page Ad
(Half-page ad where available)
$1500 $1400 $1200
Content or Topic Add-On
(1/4 Page incorporated into article
submitted by service provider)
$1000 N/A N/A

Enhanced print and digital opportunities are available, including Belly Bands (print and digital), polybagged outserts, inserts, cover sponsorships, as well as digital video and animation enhancements. Please contact LMA Sales Coordinator Samantha Edidin at 312-673-5685 or for more information.

2016 Strategies Production Dates

Issue  Ad Reservation
January/February  11/13/15 11/27/15
March/April  01/11/16 01/27/16
May/June  03/11/16 03/27/16
July/August  05/17/16 05/27/16
September/October   07/19/16 07/29/16
November/December  09/20/16 09/30/16


Download the 2016 Advertising Contract