Google Analytics 101: A Basic Overview of Google Analytics for Plaintiff Firm Marketers

Date: June 5, 2019
12:00 p.m. CT

Sponsored by: Plaintiff Firm SIG 

Domain: Technology Management 
BoK Competency: Analytics and SEO 

This webinar will go over fundamentals of Google analytics including metrics and where to find them and how to utilize some of the top-level data to make informed marketing decisions. This webinar is intended for beginners with limited use or knowledge of the Google Analytics interface who are looking to do more hands on data analysis than relying on their SEO vendors to analyze and contextualize the data.

Learning Outcomes:
    • Google Analytics Fundamentals
    • Identify important metrics
    • Analyze top-level data and how to set up dashboards and reports


        Danelsy Medrano,  Director of MarketingFeldman Shepherd
        Kamila Philip, President, Law Firm Marketing Canada


        Price: Complimentary for Members


        Login to your LMA member profile to register for this webinar or to become a member join now.