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Building Client Trust and Loyalty with Engaging Legal Content

Domain: Technology Management

Law firms are under pressure to innovate and find new revenue streams. Clients are demanding more for less and law firms are being forced to listen. What is your client digital journey? How do you create amazing client experiences to help win new business and build stronger business relationships? This session will highlight key areas of client engagement: content marketing, content hubs, digital pitch strategies, client portals and key account management. You’ll identify clear and identifiable actions to improve your success illustrated by real-life examples.

Topics include:

  • How to use your CMS for multiple use cases
  • The client journey, from discovery to key account
  • Personalizing the client experience
  • The importance of digital harmonization

Presenter:
Ben Wightwick, Product Director, HighQ


Member Price: $59
Prospective Member Price: $79

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Video-Recorded Session

This session includes video, audio and synced presentations for an enhanced virtual learning experience.