Domain: Business Development
Now more than ever, legal marketers are being called on to identify and bring in new business for their law firms. In this webinar, four Strategies authors and business development experts will give tips on different approaches to help get new clients in the door. The authors will discuss such tactics as building a niche practice, storytelling, predictive analytics and emotional intelligence.
Learning Outcomes:
- Identify at least three new tactics for business development in their law firm.
- Explain the importance of the business development function in gaining and retaining clients
Presenters:
Craig Brown, Author of Storytelling for Business Developers, LawVision
Amy Knapp, Co-author of Stake Your Claim, Knapp Marketing
Tammy Mangan, Co-author of Stake Your Claim, Cole Schotz P.C.
Cole Silver, Author of What's New in Legal Business Development?, Blank Rome
Price: Complimentary for Members