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New Technologies for the Law Firm Marketing: Case Studies in Mobile and Video

Domain: Technology Management

In the last few years, searches on mobile phones have grown dramatically while video has reached half of all Internet traffic. Law firms, however, have only scratched the surface of how to reach customers using new technologies.
This session will feature examples from innovative law firms that are building mobile apps, creating video channels, and integrating real-time content into their websites.
The presenters will also share their experiences in obtaining attorney buy-in for the technologies, identifying resources to support the software implementation process, and establishing success metrics.

Presenters:
Adam L. Stock, Director of Marketing & Business Development, Allen Matkins Leck  Gamble Mallory & Natsis LLP
Neil Rosenbaum, New Business Opportunities Manager, Arnold & Porter LLP
Matt Parfitt President, Vuture U.S.

Member Price: $0
Prospective Member Price: $59

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