Minnesota Local Group

RESCHEDULED: “The Team IS the Ultimate High Performance Tool,” networking and social hour to follow program

July 20, 2017 | 3:30 PM - 6:00 PM

Darryl Cross

Darryl was unable to make our June 15, 2017 program due to a last-minute airline cancellation. Darryl’s program has been rescheduled to Thursday, July 20, 2017, to include networking and a social hour after his presentation sponsored by Shindig Event Center. More information is below. 

Teams can be the most important performance unit inside companies and other organizations. Your people may be your most important asset, but your teams are your most differentiating asset. They cannot be replicated by your competitor, so they are of tremendous strategic importance.

You may have practice groups and other collections of professionals at your organization, but that doesn’t make them a team. Teams are different in two ways. They are a collection of people with different skill sets working together in a largely self-managed style where the incentive is mutual accountability. Most importantly, high performing teams have the unique ability to deliver great work AND develop great performers.  Performers need training, coaching, and leadership to succeed, and they need teams. Weaken any one part of that equation, and you get unacceptable results. That is why the elite in any domain don’t go it alone. They get better as a member of a TEAM.

Preparing, planning, competing, and performing as teams is the process that maximizes individual performance. So, why do some people insist on going it alone when research and practical experience shows you will never reach your potential that way? Members of teams collaborate, challenge, and compete with each other. They push each other to go beyond their self-imposed limits, and it raises the performance of all the team’s individual members. Navy SEALs train as a team. Sports stars train as a team. Corporations with breakthrough success and long lasting market dominance train in teams in everything from product development, key accounts, and software coding. If your individuals are not performing up to their potential, perhaps it is because they are trying to do it on their own. TEAMS are the ultimate performance tool.

Attendees will learn:

  • Why all elite performers use teams as the primary tool to develop individuals.
  • Why it is almost impossible for individuals to become proficient in any skill on their own.
  • Why traditional BD training and coaching at law firms almost always fail.
  • How marketing and business development professionals can use team-centric training and development to develop high performance individuals. 

Specific takeaways:

  • HOW you train and develop people is exponentially more important than content.
  • Using managed competition to improve performance without games or costly incentives.
  • The ideal size, makeup, and management style of effective teams.
  • How to integrate training, coaching, and leadership together under the banner of teams.

Shindig Event Space (located in the Soo Line Building City Apartments Building)
105 South Fifth Street
Minneapolis, Minnesota 55402

$20 LMA Members
$30 Non-Members and any registrations after 9:00 am July 17th

$30 LMA Members walk-in rate
$40 Non-Members walk-in rate

Note: You must be logged in to the LMA website to receive the member rate.


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Sponsored By


About Our Presenter

Darryl CrossDarryl Cross is an internationally renowned advisor, award winning coach and inspirational speaker on enhancing performance, continuing improvement and raising the winning percentage of your organization.

Darryl combines his 30 years of experience, researching proven, scientific methods to offer a unique approach to improving performance. He is a certified business coach with the Association for Talent Development, a certified athletic coach with the International Rugby Board and one of less than 100 Master Fitness Trainers in the world certified by the National Academy of Sports Medicine.

Darryl developed, coached and trained the largest, full time sales force of lawyers in the world as Vice President of Performance Development & Coaching at LexisNexis. The 1500 lawyers and executives under his instruction generated over $2 billion in annual sales in the legal and corporate sectors in North America, Asia, Australia and Europe.

Darryl also served as the Chief Marketing Officer and member of the Executive Committee of an international law firm where he was awarded the most prestigious national award in marketing, the Marketing Partner Forum’s Excellence in Marketing Award, for “Creating a Sales Culture at a Law Firm.” Darryl is currently on the International Board of Directors of the Legal Marketing Association.  He is a past board member for the Association of Talent Development’s AG Forum, a collection of the top 50 training executives from companies such as Facebook, Intel, Delta Airlines, Hilton International, IBM and Accenture.

Payment Information

Credit card and direct debit payments are only available online. Credit cards and direct debit payments will not be accepted at the door.

Cash or checks made payable to "LMA Midwest Region" will be accepted at the door.

The deadline for registration is Monday, July 17, 2017, at 9:00 am.

Walk-ins and those who register after July 17 will be charged the appropriate walk-in rate.

LMA Midwest reserves the right to cancel the registration of any registrant with an outstanding balance.
Should you need to cancel your registration, please contact events@lmamidwest.org prior to July 17. According to LMA Midwest Region policy, all no-shows and cancellations after July 17 will be billed the appropriate walk-in rate.