LMA Podcast

LMA Podcast

Available Where You Listen to Podcasts!

The LMA Podcast focuses on hot topics in legal marketing, member education and the business of law, with episodes published every three to four weeks. All podcast episodes are shared on the Strategies+ blog and are available on both SoundCloud and iTunes.

Press play below to listen to a recent LMA Podcast episode:


70+ Episodes Across 9 Series

The newly re-released LMA Podcast features multiple series covering a diverse range of topics, including:

  • Body of Knowledge (BoK): The Body of Knowledge (BoK) is a foundational resource for professional development in marketing that defines the core skills necessary for legal marketers to succeed. The BoK series on the LMA Podcast focused on how the BoK helps legal marketers today and in the future, dives deep into specific competencies within the BoK and shares insights into how legal marketers can utilize the BoK to be successful in their roles. This was the original series that kicked off our LMA Podcast in 2016. Check out our first episodes for a preview of the Body of Knowledge.
  • DEI in Legal: LMA’s DEI in Legal podcast series is an extension of our commitment to equip members with DEI-related tools, training and programming. Episodes in this series focus on topics such as how to build and drive DEI initiatives and policies, being inclusive leaders, the intersection of DEI and business development, and other timely DEI-related topics impacting the legal industry and legal marketers alike.
  • LMA Leaders: The LMA Leaders series provides a platform for the LMA Board of Directors and other leaders throughout the LMA community to have important conversations and share updates with the legal marketing community.
  • LMA Regional Spotlight: The LMA Regional Spotlight series features episodes produced by LMA’s regions, covering timely topics important to legal marketers.
  • LMA SIG Share-Out: The LMA SIG Share-Out series spotlights episodes from one or more of LMA’s 10 Shared Interest Groups. This series features best practices, education and more on the hottest topics in legal marketing.
  • Next Big Thing in Legal: Each year, LMA and subject matter experts come together to identify the "Next Big Thing" in legal marketing. The Next Big Thing in Legal series discusses the latest topics influencing your role as a legal marketing and business development professional.
  • P3cast: LMA's P3cast podcast series is a collection of episodes related to pricing, project management, process improvement and practice innovation in law firms, in support of the LMA P3 Conference and Client Value Shared Interest Group (SIG).
  • Strategies LIVE!: The LMA Strategies LIVE podcast series examines subject matters and issues affecting legal marketers and the work that we do. This podcast series expands on content found in the Strategies publication and elevates expert insights advancing legal marketing.
  • Well-Being in Legal: LMA’s Well-Being in Legal podcast series is focused on shining a light on ways legal marketing professionals can be healthy, resilient and whole. Episodes focus on everything from mental health to physical health, mindfulness, healthy work habits and much more.


View Full List of Podcast Episodes

Episode 01 – P3cast: Professional Development and the 3 Ps

Episode 02 – LMA's Body of Knowledge: An Overview

Episode 03 – BoK and Business Development

Episode 04 – BoK and Business of Law

Episode 05 – BoK and Communications

Episode 06 – P3cast: Outside Counsel Guidelines

Episode 07 – BoK and Client Services

Episode 08 – Live at #LMA17

Episode 09 – P3cast: Client Engagement

Episode 10 – P3cast: Alternative Fee Arrangements (AFAs)

Episode 11 – BoK and Marketing Management and Leadership

Episode 12 – P3cast: Data & Metrics

Episode 13 – BoK and Technology Management

Episode 14 – Competitive Intelligence for Your Firm

Episode 15 – Proposals in the Law Firm

Episode 16 – Storytelling in Law Firms

Episode 17 – Prepare for Impact

Episode 18 – P3cast: Professional Development and the 3 Ps (Pt. 2)

Episode 19 – Budgeting Best Practices

Episode 20 – Industry-Focused Collaboration for Law Firms

Episode 21 – Your Honor Awards Winner Roundtable

Episode 22 – Voice of the Client

Episode 23 – Evaluating and Enhancing Client Value

Episode 24 – P3cast: Beyond Intrapreneur

Episode 25 – Fostering an Innovative Culture

Episode 26 – P3cast: P3 Women's Initiative Network

Episode 27 – PR & Communications in Law Firms

Episode 28 – P3cast: Automation and Early Adoption

Episode 29 – A Disruptive Force in Client Value

Episode 30 – P3cast: SALI Alliance

Episode 31 – A Passion for Podcasts

Episode 32 – Being Deliberate With Professional Development

Episode 33 – 2018 P3 Conference Recap

Episode 34 – How to Achieve Your Best (Lawyers and Law Firms)

Episode 35 – Competitive Intelligence Within Legal Marketing

Episode 36 – With a Little Help From My Tech

Episode 37 – Cultivate BD Expertise in Your Firm

Episode 38 – Being Your Authentic Self at Work

Episode 39 – Prediction, Possibilities and Problems: What’s Coming for Legal PR in 2019

Episode 40 – Pushing the Boundaries of Innovation

Episode 41 – Innovate, Collaborate and Transform Law Firms

Episode 42 – Critical for Effective Leadership: Emotional Intelligence

Episode 43 – P3cast: Process Improvement and Project Management

Episode 44 – Mindfulness in the Legal Industry

Episode 45 – Legal Project Management in the Modern Firm

Episode 46 – Let the Data Do the Driving: Strengthening Storytelling and Content Through Technology

Episode 47 – Contented Content: The What, Why and How of Developing a Content Strategy, Part 1

Episode 48 – Turning PR Principles Inward

Episode 49 – Not all Value is Created Equal: Pricing Perspectives from Eddie Hartman

Episode 50 – Smart Collaboration: Generating Value and Establishing Trust with Dr. Heidi Gardner

Episode 51 – Contented Content: The What, Why and How of Developing a Content Strategy, Part 2

Episode 52 – Moving the Needle on Social Responsibility

Episode 53 – Cross-Department Collaboration

Episode 54 – Predictions, Possibilities, and Problems: What’s Coming for Legal PR in 2020

Episode 55 – Make 2020 Your Best Year Yet

Episode 56 – Building a Scalable Sales Culture in a Law Firm

Episode 57 –Diversity Communications: Best Practices and Perspectives from Two In-House Pros

Episode 58 –Pricing Confidence With Considerations for Economically Challenging Times

Episode 59 –The Importance of Well-Being in Legal Marketing

Episode 60 – Finding Success Amidst the Disruption of COVID-19

Episode 61 – The Shifting Media Landscape: A One-on-One with Washington Business Journal Editor Michael Neibauer

Episode 62 – Exchanging Career Stories of Growth, Healthy Fear and Success

Episode 63 – Using Quant Law Theory to Increase Profitability

Episode 64 – Strategies to Go Beyond ‘Random Acts of DEI’

Episode 65 – Holding Your Marketing Vendor Accountable: What to Expect in Reporting and What You Should be Paying

Episode 66 – Strategies LIVE! The Intersection of DEI and Business Development

Episode 67 – Tips For Breaking into the News Cycle When It's in Overdrive

Episode 68 – A Deep Dive Into Captive ALSPs

Episode 69 – Demonstrating Your Value: Demonstrate Your Value Through Effective Communication

Episode 70 – Demonstrating Your Value: Demonstrate Your Value by Expanding Your Capabilities

Episode 71 – Demonstrating Your Value: Demonstrate Your Value With Less (Part I)

Episode 72– Demonstrating Your Value: Demonstrate Your Value With Less (Part 2)

Episode 73– The Importance of Women in Leadership

Episode 74– Digital Transformation: Message in the Market



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