Call for Programming at 2018 LMA Mid-Atlantic Regional Conference

The deadline for speaker submissions was June 29, 2018. This is now closed.

Contact Jacqueline Madarang or Inna V. Kolomiytsev, Conference and Programming Co-Chairs if you have any questions.

The LMA Mid-Atlantic Region is seeking experienced and dynamic presenters for the inaugural 2018 LMA Mid-Atlantic Regional Conference, which will take place in Washington, D.C. on November 1.

We invite you to submit program ideas by completing the online form by June 29, 2018. You will be informed by July 27, 2018, if your program idea has been selected. Confirmed speakers will be offered a 50% off registration to attend the conference.

Conference Background

The 2018 LMA Mid-Atlantic Regional Conference will be held on Thursday, November 1, 2018, at the Embassy Suites by Hilton Washington D.C. Convention Center.

Our goal is to have diverse programming that:

  • Includes education relevant to marketing and business development professionals with different levels of experience, and those at small, medium and large law firms.
  • Highlights trending topics in legal marketing, business development and marketing technology.
  • Provides useful and practical takeaways, with a heavy emphasis on best practice sharing and real-life case studies.

Who Will Attend

Around 100-130 marketing and business development professionals from the Mid-Atlantic region at all levels will be attending the conference to learn, connect and network with their colleagues and our sponsors.

What We Are Looking For

We want attendees to not just understand the current trends in legal marketing and also outside of our industry, but learn how to apply them to their day-to-day initiatives. We are looking for experienced and energetic presenters to deliver educational programming that would speak to attendees at various levels of different sizes – small, medium and large-sized firms.

Method of Delivery

We will offer concurrent breakout sessions and each session will be approximately 50 minutes in length (except for TED-Style Talks, which will be approximately 15 minutes, depending on the format). Proposed sessions should be structured using one of the following formats:

  • CASE STUDY – Share your experience by walking your peers through a recent project and what you learned from it.
  • EXPERT PANEL – Subject matter experts answer audience questions in a panel discussion.
  • ROUNDTABLE – Allows maximum interaction among presenters and with attendees. Presenters typically break the audience into groups to discuss a specific topic/idea/theme.
  • TED-STYLE TALKS – Designed to have multiple presenters talk for 15 minutes on their topic. These presentations often have a personal narrative woven in to tie everything together. There is no Q/A at the end. TED-STYLE TALKS need to be very engaging.
  • WORKSHOP –The presenter prepares for hands-on learning in the classroom. This allows for a deep dive of real-world application and might include such activities as role-playing, software implementation, or tool application.

Increase Your Odds of Being Selected By:

  • Telling us how you will engage and educate your audience.
  • Answering these questions:
    • What takeaways will attendees gain from your session?
    • Will there be a toolkit that attendees can take back to their firms and implement immediately?
    • Will the session be interactive?
    • What type of materials will you provide?
  • Keeping in mind what we are looking for (see above), avoid submitting solo presentations. Consider including someone in-house (not just your clients) to co-present with you.
  • Presenting a new and interesting topic that has not been presented at recent conferences.
  • Providing complete information on co-presenters (we need bios, LinkedIn profiles, headshots) and a link to a previously recorded presentation for the selection committee’s review
  • References. Providing the name and contact information of two people who have heard you present in the last 18 months.
  • This is an educational program. The speaking opportunity should not be used to sell a product or service.

Submit

You must have a record in the LMA database in order to submit. Please login, Join as an LMA Member, or Register as a Guest.

Questions

Contact Jacqueline Madarang or Inna V. Kolomiytsev, Conference and Programming Co-Chairs if you have any questions.

*Please be sure all materials, including presenter information, are ready before submitting.