2018 LMA Mid-Atlantic Regional Conference

The 2018 LMA Mid-Atlantic Regional Conference will take place on Thursday, November 1, 2018 at the Embassy Suites by Hilton Washington D.C. Convention Center. Registration is now open! Early bird registration ends on September 21.

Keynote Announced

Darryl Cross is a Performance Futurist who has studied and worked with members of the world’s most elite organizations from NASA to Navy SEALS to the NFL to learn what is next on the horizon for human performance improvement.


Darryl Cross, Senior Consultant | LawVision

A Conversation about Leadership, Collaboration and Teams

The future of performance will be dependent on the successful fusion of training, technology and teams. Are you and your firm prepared to lead, innovate, and collaborate to do so?

The way to get the most out of people is to use diverse, high performing teams that let them focus on their strengths. That is how you develop astronauts, pilots, and elite athletes. Business developing lawyers are no different. But, who will lead those teams? The ability to lead, build trust, and encourage collaboration will be critical to unleashing performance and producing real results. It is the ideal role for the professional legal marketer.

Who Will Attend

Around 100-130 marketing and business development professionals from the Mid-Atlantic region at all levels will be attending the conference to learn, connect and network with their colleagues and our sponsors.

Our goal is to have diverse programming that:

  • Includes education relevant to marketing and business development professionals with different levels of experience, and those at small, medium and large companies.
  • Highlights trending topics in legal marketing, business development and marketing technology.
  • Provides useful and practical takeaways, with a heavy emphasis on best practice sharing and real-life case studies.

Hotel Information

A block of rooms for conference attendees has been reserved at the Embassy Suites by Hilton Washington D.C. Convention Center from October 31 - November 2 at a discounted rate. If you need to extend your stay, please call the hotel directly. Click here to book your hotel.


Contact Jacqueline Madarang or Inna V. Kolomiytsev, Conference and Programming Co-Chairs if you have any questions.