The full agenda is live for LMATech West! There are 22+ awesome sessions from which to choose plus pre-conference programs and a new roundtable martech topic lunch program. Through a variety of session formats, including hands-on workshops, roundtable discussions, TED Talks and panel presentations, LMATech West is where some of the most innovative thinkers in the legal marketing industry provide examples, inspiration and takeaways that attendees of all levels can apply to the challenges and opportunities we face in our roles, in our organizations and in the industry. The programming for the 2018 conference includes the latest trends and issues affecting the legal marketing technology landscape in all stages of the legal sales cycle.
Keynote Speaker - Scott Brinker
We are very excited to have Scott Brinker as the keynote speaker for the 2018 LMATech West conference. Scott is an expert on marketing technology and how it is changing marketing strategy, management and culture. He is the editor of the Chief Marketing Technologist Blog and the author of Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative, which aims to help marketers at all levels — even those with no technical background or inclination — adapt marketing management to the wild and wonderful whirlwind of a world now dominated by software. Learn more about Scott.
Note: use the search by Track to view just the Lead Marketer Summit sessions.