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In this session, explore how to take a client-focused approach to pricing in order to improve outcomes for clients and the firm.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Advanced | Business of Law | Client Services | Education | Large Firms | Medium Firms | Small Firms
In this group discussion, examine three of the latest trends that reflect how law departments increasingly are using e-billing and other tools to monitor key metrics and evaluate performance.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Advanced | Business Development | Client Services | Education | Large Firms | Medium Firms | Small Firms
Listen as three different pricing leaders share their experiences and discuss how they successfully drove partner adoption leading to reduced write-downs and improved profitability.

Member Price: $59
Non-Member Price: $79
Keywords: 2017 P3 Conference | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
In this session, learn about the ways you can use tech to improve client relationships, and examine several examples where law firms have used technology to make the overall service experience more beneficial for both the customer and the firm.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms | Technology Management
Learn what tools can facilitate truly productive collaborations. Beyond the theoretical, the presenters highlight real world examples of successful projects that helped streamline operations and strengthen institutional relationships.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
During this session, product experts review best practices for ensuring that the end goal of maintaining and increasing profitability, regardless of pricing arrangement.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms | Technology Management
This session reviews the results of Calibrate Legal's latest research study which benchmarks how North American and UK law firms measure up against different marketing operations dimensions.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Advanced | Business Development | Client Services | Education | Large Firms | Medium Firms | Small Firms
In these TED-Style Talks, listen as experts discuss machine learning and time entries, and artificial intelligence.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
This session showcases group work that was completed in part 1 of this session series, “Hack to the Future.” Each team focuses on a common challenge/issue when working with clients in the industry.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Client Services | Communications | Education | Essential | Large Firms | Medium Firms | Small Firms
Take a look at tools used to track productivity, costs and performance and listen as presenters discuss ways firms might change their metrics to drive better value to clients.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
This session walks through various aspects of OCGs, looking to identify best practices and practical approaches. Explore how clients are developing their OCGs and how firms are managing the growing volume of them through this constructive dialogue.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Listen as experts cover five ways clients are now asking their law firms to use their data in order to be externally focused to assist their own clients.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
Hear from experts as they discuss what clients value most, how some firms are delivering, and some of the key attributes to lasting relationships. Then, listen as different teams compete to find solutions to respective challenges.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Advanced | Client Services | Communications | Education | Large Firms | Medium Firms | Small Firms
Hear from presenters as they provide their top 5 insights gained when switching from a law firm to in-house, including sharing their "I wish I would have known" moments.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
This session explores the various methodologies for costing partner time in your firm’s profitability reporting and pricing models.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Examine law firm value added offerings & their respective objectives -hear feedback on these offerings from a global law department operations perspective & learn what are considered table stakes in the increasingly competitive game of “added value."

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
Drawing from a cross-disciplinary toolbox across data science, design thinking, change management, and legal process improvement, this panel addresses critical skills and tools to define clients’ business objectives and articulate metrics that matter.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
A case study exploring how one legal department and its panel of law firms have partnered differently and how their holistic approach to solving legal problems has the power to transform the way the department delivers value to the business.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Using case studies, this session demonstrates how Client Feedback 2.0 is an opportunity to inspire and direct the lawyers you support by using the voice of the client to drive strategy.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 LMA Annual Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
Hear from a leading CMO, Adam Severson, about how he has effectively leveraged relationships to win business for his firm. Learn about the sales process through this case study, from getting hired to continued client service.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 LMA Annual Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
Companies are now shifting their focus to the customer experience (CX) to retain clients. Through this panel, examine how law firm marketers can implement similar programs while gaining different industry perspectives.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 LMA Annual Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
Learn how DLA Piper LLP’s marketing team uses a predictive analytics (PA) model to harness data, create market insights and drive client growth and retention.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 LMA Annual Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
Following the approach of an Michelman & Robinson lawyer, hear tips for identifying and penetrating a new industry segment, irrespective of title or firm size. You’ll also learn the steps to solidify your position in an industry.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 LMA Annual Conference | Advanced | Business Development | Client Services | Education | Essential | Medium Firms | Small Firms
In this jam-packed program, gain information about business development best practices including research, RFP responses, pitch presentations, meeting preparation, lead generation, and business development plans and implementation.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 LMA Annual Conference | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
As a legal marketer, you responsible for persuading others to action. In this recording, learn how to better read the communication preference of your audience, customize your message accordingly, and successfully implement change.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 LMA Annual Conference | Client Services | Communications | Education | Large Firms | Medium Firms | Small Firms
This exciting session explains the concept of design thinking, long used by product companies to develop blockbuster consumer products, and then listen as groups apply it to today’s legal marketing challenges.

Member Price: $59
Prospective Member Price: $79
Keywords: 2017 LMA Annual Conference | Advanced | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms | Technology Management
Learn how webinars give you the advantage in the ON24 Platform and how to educate your team with 'webinar's that work.'

Price: Complimentary for Members
Keywords: 2017 Webinar Recording | Advanced | Business Development | Business Development Coaching/Training | Client Services | Education | Large Firms | Medium Firms | Process Improvement | Small Firms | Webinar
This case study webinar will provide real world examples of Pricing and LPM working together and discuss how the firm and the client can benefit from this.

Price: Complimentary for Members
Keywords: 2017 Webinar Recording | Business of Law | Client Services | Education | Essential | Internal Client Communication & Feedback | Large Firms | Medium Firms | Process Improvement | Profitability and Pricing | Project Management | Small Firms | Webinar
Are you the CMO in your firm? Do you need help with your succession planning? You will hear from two CMO's about what they are currently doing in their firms and what is happening throughout the country, when it comes to succession planning.

Price: Complimentary to CMO SIG Members
Keywords: 2017 Webinar Recording | Advanced | Business Development | Business Development Coaching/Training | Client Services | Education | Internal Client Communication & Feedback | Large Firms | Medium Firms | Small Firms | Webinar
Date: August 24, 2017
Time: 12:00 p.m. CT

Have you noticed that marketing technology companies have joined the legal space? Listen from Samantha McKenna, Patrick Fuller, and CMOs that have been in the industry, on ways they interact with service providers and challenges they face.
Keywords: Business Development | Business Development Coaching/Training | Client Services | Education | Essential | External Client Communication & Feedback | Large Firms | Medium Firms | Small Firms | Upcoming Webinar
The customer is always right, right? Join us as our panelists dig deeper into the October issue of Strategies with a discussion on what it would really take to meet every expectation of the client for short-term and long-term business challenges.

Price: Complimentary for Members & Prospective Memb
Keywords: 2016 Webinar Recording | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms | Webinar
Listen as this panel featuring law firms with strong reputations discuss how they are successful in achieving efficiency for their lawyers and clients.

Member Price: $39
Prospective Member Price: $59
Keywords: 2014 P3 Conference | Advanced | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
This is the first public presentation of the complete results of a study showcasing exactly what firms are doing to deliver more value while protecting profitability.

Member Price: $39
Prospective Member Price: $59
Keywords: 2014 P3 Conference | Advanced | Business of Law | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
The Legal Marketing Technology Conferences are the largest conferences dedicated to technologies that law firm professionals use to identify, attract and support clients.
Keywords: 2016 LMA Technology Conference Midwest | Advanced | Business Development | Client Services | Communications | Conference Bundle | Education | Essential | Large Firms | Medium Firms | Small Firms | Technology Management
Understanding your firm is critical to finding new clients. This session provides an overview of the four experience management solutions that firms use, and addresses the key process that firms use to make this a valuable resource.

Member Price: $0
Prospective Member Price: $59
Keywords: 2016 LMA Technology Conference Midwest | Advanced | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Learn what technology solutions a panel of in-house counsel value and expect from outside legal service providers and how your firm can benefit from being an early adopter and service-oriented solutions provider.

Member Price: $0
Prospective Member Price: $59
Keywords: 2016 LMA Technology Conference Midwest | Advanced | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Listen as three law-firm pricing experts share their insights and advice through an interactive TED-talk style. Learn upcoming trends and gain a new perspective on client services and partner compensation redesign.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Advanced | Business of Law | Client Services | Education | Large Firms | Medium Firms | Small Firms
Listen to different case studies about building a continuous improvement program and culture. You can learn how leading legal departments are taking different, effective approaches to project management courses to develop competitive advantages.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Takeaway tools in this session that will help you work in teams to plan, implement, and execute your own project plan, and identify areas of improvement in a follow up review of their plans. You will gain a true understanding of the power of process.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
In this session, legal operations executives share more detail on the many hats they wear, what metrics and data are most important to them, and how law firms can work with them to bring about mutually beneficial working relationships.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
What secret strengths does your firm have that you wish you could tell a potential client? Through presentations of recent case studies, discover how to uncover those stories, improve them, and protect valuable assets.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Listen in to this case study focusing on how Honigman Miller Schwartz and Cohn LLP implemented its program Legal Project Management (LPM). See how LPM has allowed the firm to better address the changing economics of practice and the demands of clients.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
Listen to this panel of four pricing professionals as they share how their firms designed a pricing and project management team, the challenges involved, and their insights into the various roles and responsibilities of the team.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
As Outside Counsel Guidelines (OCGs) grow in quantity and complexity, there appears to be some disconnects on client expectations and law firm understandings. This session will include both points of view, discussing various hot-button aspects of OCGs.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Gain the confidence to start a frank discussion with clients so you can turn confusing circumstances into productive interactions. In this webinar, you can hear stories from the firm and client side to learn how to say “no” and still strengthen the bond.

Member Price: $59
Non-Member Price: $79
Keywords: 2016 P3 Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
Each client defines excellent client service differently. Listen in as the Wicker Park Group dives into past experiences in client feedback to develop client experience programs. You will walk away with tips and strategies used by admired brands.

Price: Complimentary for Members
Keywords: 2016 Webinar Recording | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms | Webinar
This session explores how marketing and library departments, along with others in law firm management and administration can and should continually collaborate to ensure maximum efficiency and optimal client service.

Member Price: $59
Prospective Member Price: $79
Keywords: 2016 LMA Annual Conference | Advanced | Business Development | Client Services | Education | Essential | Medium Firms | Small Firms
This session covers a variety of fresh ideas on how to make law firm events unique and case studies featuring past LMA Your Honor Award winners. Get best practices for organizing engaging and successful events, and new ideas to implement at your firm.

Member Price: $59
Prospective Member Price: $79
Keywords: 2016 LMA Annual Conference | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Following up on last year’s session, this program features 3 creative and successful marketing and business development programs developed by law firms outside the AmLaw 200. Learn from their experiences to take away your own creative strategies.

Member Price: $59
Prospective Member Price: $79
Keywords: 2016 LMA Annual Conference | Advanced | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
In this session, listen to a live client interview that will be deconstructed to highlight best practices on preparing to conduct more effective client interviews and conversations. Key topics include crafting questions, building trust and more.

Member Price: $59
Prospective Member Price: $79
Keywords: 2016 LMA Annual Conference | Advanced | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Join our panel of client services experts as they share with you the most important best practices of client feedback, including interview clients, the role of leadership, and resources required.

Price: Complimentary for Members
Keywords: 2016 Webinar Recording | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms | Webinar
In this webinar, join marketing experts as they cover the three facets of effective client-feedback initiatives. Gain new techniques on obtaining client feedback and suggestions on how to act on information gathered.

Price: Complimentary for Members
Keywords: 2016 Webinar Recording | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms | Webinar
Learn from several legal operations professionals as they share their pressing issues including the role and structure of Legal Operations within their companies, how they are reimagining the law department - law firm relationship and more.

Member Price: $0
Prospective Member Price: $59
Keywords: 2015 Technology Conference/West | Advanced | Bay Area Chapter | Client Services | Education | Large Firms | Medium Firms
The Legal Marketing Technology Conferences are the largest conferences dedicated to technologies that law firm professionals use to identify, attract and support clients.

Member Price: $0
Prospective Member Price: $220
Keywords: 2015 Technology Conference/West | Advanced | Bay Area Chapter | Client Services | Conference Bundle | Education | Essential | Large Firms | Medium Firms | Small Firms | Technology Management
Clients’ resources and technological capabilities vary greatly and this panel conversation explores how technology plays a role in the in-house world, as well as explores clients’ expectations.

Member Price: $0
Prospective Member Price: $59
Keywords: 2015 Technology Conference/West | Bay Area Chapter | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Jamie Moldafsky, Wells Fargo’s CMO, shares how Wells Fargo takes a total market approach in serving the needs of an increasingly diverse market and bringing its brand to life through customer experience and marketing innovation.

Member Price: $0
Prospective Member Price: $59
Keywords: 2015 Technology Conference/West | Advanced | Bay Area Chapter | Client Services | Education | Large Firms | Medium Firms | Small Firms
For law firms, connections made with clients have a profound effect on the amount of ongoing business. Examine how businesses are using interactive marketing to reach their clients at every point in the business cycle.

Member Price: $39
Prospective Member Price: $59
Keywords: 2014 LMA Annual Conference | Advanced | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Discover proven client-relationship strategies from these recorded conference sessions, and learn from this targeted education on managing strong client relationships. Gain the personal perspective to business development.

Member Price: $39
Prospective Member Price: $220
Keywords: Business Development | Client Services | Education | Essential | Large | Medium Firms | Small Firms
Listen to a step by step guide for starting a client feedback program in your law firm, mastering the interview process and using client feedback to develop meaningful follow-up activity to improve and enhance your firm’s client relationships.

Member Price: $120
Prospective Member Price: $220
Keywords: Advanced | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Learn to apply the account-centric techniques, such as focusing on client care, in order to gain the client satisfaction fundamental to success. Walk away with ideas on how to implement simple client feedback programs and account planning workshops.

Member Price: $39
Prospective Member Price: $59
Keywords: 2014 LMA Annual Conference | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
For law firms, connections made with clients have a profound effect on the amount of ongoing business. Examine how businesses are using interactive marketing to reach their clients at every point in the business cycle.

Member Price: $39
Prospective Member Price: $59
Keywords: Advanced | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
In this session, clients give their wish list for creating the optimal law firm. Participants will leave with a greater understanding of how to counsel their lawyers to interact with clients.

Member Price: $39
Prospective Member Price: $59
Keywords: 2014 LMA Annual Conference | Advanced | Business of Law | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Winning new business has been a primary focus and driving force in the legal industry for many years. Our panelists share the process of designing a Client Service Initiative that would be sustainable as a long-term commitment.

Member Price: $0
Prospective Member Price: $59
Keywords: 2013 LMA Annual Conference | Advanced | Business Development | Client Services | Education | Large Firms | Medium Firms | Small Firms
Learn about techniques to help your firm improve the quality of relationships with your clients. Understand the concepts to create and maintain a client service environment that can produce strong bottom line results.

Member Price: $0
Prospective Member Price: $59
Keywords: 2012 LMA Annual Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Listen as legal directory experts explain how to produce a strong submission and how to prepare your attorneys for directory interviews. Take away strategies to help your attorneys see the value of directories as a reputation management tool.

Member Price: $0
Prospective Member Price: $59
Keywords: 2012 LMA Annual Conference | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Learn the necessity of public relations professionals within the law industry by going through specific situations and examples in which public relations had the opportunity to optimize a firm’s brand to get ahead of competition.

Member Price: $0
Prospective Member Price: $59
Keywords: 2011 LMA Annual Conference | Advanced | Client Services | Communications | Education | Large Firms
Join a panel of client relations and business development experts in a conversation about whether the endless series of client surveys are worth it. Learn to determine whether compiling references for rankings is the best use of time.

Member Price: $79
Prospective Member Price: $99
Keywords: 2010 Webinar Recording | Advanced | Client Services | Communications | Education | Essential | Large Firms | Medium Firms | Small Firms
This webinar focuses on proven strategies that turn a client feedback interview into action, such as creating reports and plans attorneys will read and follow, successful debriefing meetings, tracking follow up tasks, and much more.

Member Price: $79
Prospective Member Price: $99
Keywords: 2010 Webinar Recording | Advanced | Client Services | Education | Large Firms | Medium Firms | Small Firms
This webinar outlines the best practices on pre-interview preparation including training, internal and external research, and tips from successful interviewers. Gain the preparation tools and research sources to become a trustworthy interviewer.

Member Price: $79
Prospective Member Price: $99
Keywords: 2010 Webinar Recording | Advanced | Business Development | Client Services | Education | Large Firms | Medium Firms | Small Firms
Tackle the essential first steps in creating the buy-in, support and framework for a successful client feedback program. Understand the benefits of systematic client feedback, getting leadership support, how to select clients, and much more.

Member Price: $79
Prospective Member Price: $99
Keywords: 2010 Webinar Recording | Business Development | Client Services | Education | Essential | Large Firms | Medium Firms | Small Firms
Listen as experts share data from their In-House Advisory Counsel about what clients want in a lawyer and law firm relationships. Explore fresh ideas to help you create, define, and measure value with clients.

Member Price: $0
Prospective Member Price: $59
Keywords: 2010 LMA Annual Conference | Advanced | Business Development | Client Services | Education | Large Firms | Medium Firms | Small Firms