2015 Rising Star Recipient
Jessica Dobias Aries
Marketing Manager at Bickerstaff Heath Delgado Acosta LLP; Member of the LMA Technology Committee’s Member Engagement Sub-Committee; Chair of the LMA Austin City Group; Technology Chair of the LMA Texas Chapter; Member of the Planning Committee for the LMA Marketing Technology Conference — West
CONTRIBUTIONS TO THE LEGAL MARKETING PROFESSION:
As the marketing manager at Bickerstaff Heath Delgado Acosta LLP in Austin, Texas, Jessica Dobias Aries leads the firm’s marketing, business development and client services initiatives. She oversees the firm’s branding, website, external communications and client services support team. Jessica works daily with cross-functional teams of attorneys and administration, and is often called on as an adviser to the firm’s attorneys, legal assistants and staff.
In Jessica’s first year at Bickerstaff, she led two significant projects, including a firm rebranding/reidentification project and a 10-month website redesign project. She also conducted multiple training sessions for the attorneys and staff on various marketing technology tools and low-to zero-cost legal research tools.
Jessica received her bachelor’s degree from the University of Texas at Austin in 2008, her juris doctorate from The John Marshall Law School in Chicago in 2011, and her LL.M. in Information Technology & Privacy Law from the John Marshall Law School in Chicago in 2012.
CONTRIBUTIONS TO LMA:
A relentless advocate for technology in marketing, Jessica serves the Legal Marketing Association in numerous capacities.
As a member of the LMA Technology Committee’s Member Engagement Sub-Committee, she helped develop questions for the LMA Connect technology survey, encouraged participation in the survey and even served as interim co-chair.
She serves as the LMA Austin City Group chair and the LMA Texas Chapter technology chair, and is a member of the Planning Committee for the LMA Marketing Technology Conference — West. Her contributions to LMA also include providing social media marketing advice to the LMA Social Media SIG’s followers during their 2014 “12 Days of Social Media.”
As a member of the Austin City Group, Jessica was one of the first City Group leaders to adopt the LMA Bay Area Chapter’s Technology Tuesdays into her city group’s regular cycle of meetings. She has also continued a strategic partnership with the Austin Chapter of the Association of Legal Administrators in an effort to increase awareness of LMA’s Austin presence and to encourage cross-discipline education and networking.
Jessica seeks opportunities to contribute to the legal marketing field as a whole. She is not a passive member of her firm or LMA, but rather an active and passionate contributor, leader and advisor.
She is a Rising Star.