Pre-Conference Program | Tuesday, October 13


CMO Summit
12:00 p.m. – 4:00 p.m. (EDT)
In a constantly shifting, competitive and high-stakes legal landscape, the need for CMO’s to have a complete understanding of the firm ecosystem and business objectives has never been higher. This interactive program will focus on the increasing importance of the role and how CMOs/CBDOs can effectively collaborate to increase their stock and add value throughout the partnership.
Please Note: Attendance to the CMO Summit is open to qualified applicants, including in-house CMOs and first chair marketing and business development directors. To ensure a collegial and interactive setting, the CMO Summit is limited to 60 participants. To ensure a broad experience base, only one participant per firm may register. Registration is accepted on a first-come, first-served basis.
Suzanne Donnels
Erin Meszaros
Chief Business Development and Client Service Officer
Eversheds Sutherland (US) LLP
David J. E. Chmiel
Co-Founder and Managing Director
Global Torchlight
Sarah Cowen
Senior Vice President, Investment Counselor
Citi Private Bank
Scott A. Westfahl
Professor of Practice and Faculty Director, Harvard Law School Executive Education
Harvard Law School
Lee Watts
Chief Marketing Officer
Smith, Gambrell & Russell LLP
Melanie Zaletsky
Chief Marketing & Business Development Officer
Foley & Lardner LLP
The type of “seat at THE table” a legal marketing professional has and their influence and input into the firm’s policies, processes, strategy and leadership can greatly vary. In addition, your role can change dramatically with a change in firm leadership, or a power shift, merger or acquisition. Learn how to get a seat at the table and stay there, negotiate your salary and your team’s, navigate a leadership change, survive a merger and plan your next move if you don’t survive. Come get answers to those questions you were just too afraid to ask.
Mark D. Wasserman
Managing Partner
Eversheds Sutherland (US) LLP
Co-Chief Executive Officer
Eversheds Sutherland Limited
Kimberly Leach Johnson, Esq.
Firm Chair
Quarles & Brady LLP
Paul S. Pearlman
Counsel, Managing Partner Emeritus
Kramer Levin Naftalis & Frankel LLP
Moderator:
R. Bruce McLean
Partner
Zeughauser Group