Informed Strategic Pricing: Understanding the Intersection of Information and Pricing (Aderant)
Track: Pricing & Profitability
This session will explore how Business Intelligence enhances the strategic pricing process and contributes to a firm’s pricing success. Whether it’s understanding and analyzing your current position and pricing opportunities, creating a pricing plan and executing on firm strategy, or monitoring plan progress and taking corrective action; delivering the right information to the right internal and external users is paramount to a firm’s pricing success. We’ll explore what types of information provide the greatest value and strategies for delivering that information to the right users.