Legal Marketing War Stories
Learn from the Failures & Successes of Your Peers
By its nature, the practice of law is adversarial — and law firms can often feel like a battlefield. Legal marketing, business development, and client service professionals can sometimes feel like they go to battle every day, combating things like deadlines for rankings submissions, requests for proposals, angry clients, event & food vendors, and yes, sometimes even our own attorneys.
The San Francisco Bay Area is rich with highly-skilled legal marketing professionals, thought leaders, and business service providers who all have war stories - and are willing to share them!
Join us on June 14th for an innovative & interactive program about Legal Marketing War Stories, as our panel of experts will share some of their own war stories, as well as discuss stories from the audience (both live & pre-submitted). Representing a cross-section of seniority levels and service types, the panel will provide commentary, analysis, and key learning outcomes from all of the war stories. This is sure to be a fun and informative event, so please consider sharing an experience that you think others could learn from!
Through an interactive panel discussion & crowd-sourced stories, attendees will learn about three different kinds of scenarios:
- When a bad situation happened to you, and how you were able to turn it around and make it a positive
- When you made a mistake, but were able to correct it in an impressive way
- When you overcame a challenge and achieved overwhelming success
NEW! We Need Your Stories!
This program will be very interactive, and we want to hear from you! If you'd like to present your own war story, or if you'd like your war story to be featured, submit your story here: https://www.surveymonkey.com/r/DHBVSZZ
Registration & Lunch — 11:30am
Program — 12:00pm
Bar Association of San Francisco
301 Battery Street,
San Francisco, CA 94111
Non-LMA Members - $50.00
Livestream Watch Party Locations:
Sacramento - Wilke Fleury
400 Capitol Mall
Sacramento, CA 95814
Palo Alto - Greenberg Traurig
1900 University Avenue,
East Palo Alto, CA 94303