Clearing the Road Blocks and SIG Alerts that Face Your Law Firm’s BD + PR Initiatives

Track: LMA West CME Conference 2018

Session Number: 3130
Date: Thu, Sep 27th, 2018
Time: 11:30 AM - 12:15 PM

Description:

We have all experienced the trials and tribulations of navigating the freeways around cities. Getting anywhere on the 405 in Southern California, 1-80 in San Francisco or the Interstate 5 in Seattle can be a source of major aggravation and most often make us late to work or meetings outside of the office. The same level of traffic jams often occur in the law firm environment when communications between disciplines and departments get tied up.

Cheryl Bame, Lawrence Martinez and Kristy Werness will provide some solutions for you to clear up congestion and explain how to navigate clearer and easier pathways between PR and BD.

Audience members will learn:

  1. Best way to communicate between disciplines
  2. What each discipline needs to do their job
  3. Ideas for best outcomes that benefit both PR and BD professionals
  4. Case studies which will show how PR and BD can benefit one another
Session Type: Panel Discussion

Body of Knowledge (BoK) areas: Business Development, Communications
Session Type: Panel Discussion

Body of Knowledge (BoK) areas: Business Development, Communications