“The 2017 LMA Annual Conference program is a must-attend event. 57% of speakers are new to the conference this year; 66% are in-house marketers; and 25% of breakout sessions feature internal or external clients”
Jill S. Weber
Chief Marketing and Business Development Officer
Stinson Leonard Street
Zoë Chance
Assistant Professor of Marketing
Yale School of Management
Zoë is an expert on persuasion, leveraging behavioral economics to help individuals and businesses do better. Her MBA elective, Mastering Influence and Persuasion, is one of the most sought-after courses at Yale School of Management. Zoë will be applying her expertise on behavioral bias to the law firm environment and sharing the results of a customized survey during her presentation. We’re sure the results will be fascinating and informative.
Cynthia Voth
Director of Business Development and Administration
Miller Nash Graham & Dunn
“We will be bringing in more voices from our clients, from innovators in our field, and from leaders outside of the legal industry who can speak to the issues that we face and will be facing as our industry continues to rapidly change.”
Paul S. Grabowski
Chief Marketing Officer
Bracewell LLP
View Exclusive Agenda Q&A from the Conference Co-chairs
CONCURRENT PRE-CONFERENCE PROGRAMS
Want to add a pre-conference program to your existing registration? Call 1-877-562-7172.
QuickStart – Legal Marketing Core Competencies
Impact Marketing for Small and Mid-sized Law Firms
Breakthroughs in PR, Content and Communications
Legal Lean Sigma® and Project Management White Belt Certification Course
Rise of the Legal Marketing Technologist
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