Domain: Business of Law
Today’s legal marketers are under increasing pressure to be more efficient yet still deliver high- quality work and superior service. At the same time, they are responsible for helping their firms engage in the right marketing and business development activities, while balancing what’s most effective for reaching their client targets with successful financial management. Join this session to take a deep dive into the what, why and how driving law firm marketing and business development departments as they improve their own processes, such as responding to RFPs, event management, content marketing, onboarding and more.
- Using Lean, Six Sigma and project management to manage your many projects and competing requests
- Case studies: How law firms are employing process improvement and project management to deliver real value to clients
- The many benefits to both the client and the firm
Catherine Alman MacDonagh, Chief Executive Officer / Co-founder, Legal Lean Sigma Institute
Timothy B. Corcoran, Principal, Corcoran Consulting Group
Member Price: $59
Prospective Member Price: $79
This session includes video, audio and synced presentations for an enhanced virtual learning experience.