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Connecting the Dots: Practice What You Preach

Domain: Client Services

You are successful and you are surrounded by successful people. Have you ever tried to see how those connections could help your firm? Hear from a leading CMO, Adam Severson, about how he has effectively leveraged relationships to win business for his firm. You’ll learn about the sales process through a real-world case study, from introduction to getting hired to continued client service. The client, Christopher Javillonar, General Counsel of Permobil, will share his perspective on pitches, what works, and what doesn’t. You’ll hear a detailed breakdown of various real-life client meetings and sample follow-up communications and relationship development tactics after securing the first matter.

Topics include:

  • Ways to leverage your existing relationships to identify business opportunities for your firm
  • Questions to ask current and prospective clients to identify needs
  • How to follow up, make connections, and add value to a client relationship
  • Perspectives from a client on how a firm pitches for business

Presenters: 
Christopher Javillonar, General Counsel, Permobil, Inc.
Adam Severson, Chief Marketing & Business Development Officer, Baker, Donelson, Bearman, Caldwell & Berkowitz, PC


Member Price: $59
Prospective Member Price: $79

 

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Video-Recorded Session

This session includes video, audio and synced presentations for an enhanced virtual learning experience.