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Turn Your Website Into a Powerful Communications Tool

Domain: Communications

Your website is one of the first places people go to learn more about your firm and lawyers. In today's 24/7 digital world, it’s also one of the only places where you have complete control over the content and messaging, giving law firms a powerful opportunity to tell stories and enhance their brands. Using case studies from in and outside the legal industry, our speakers will provide a roadmap for planning and showcasing compelling content and cover how to showcase and obtain more traction on practice descriptions, bios, video, thought leadership and blogs; how to develop a news section that clients and reporters will read; and how to use analytics to drive increased engagement.

Presenters:
Rachel R Guy, Marketing & Communications Manager, Winstead PC
Jaron Rubenstein, President, Rubenstein Technology Group

Member Price: $39
Prospective Member Price: $59

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Video-Recorded Session

This session includes video, audio and synced presentations for an enhanced virtual learning experience.