NY CMO SIG: Marketing Ethics

Calendar: Metro New York Calendar
Type: Public
Title: NY CMO SIG: Marketing Ethics
Group: Organization Members
Owner: Susan Russon [LMA Northeast]
Start: May 16, 2018 12:00 PM America/Eastern
End: May 16, 2018 02:00 PM America/Eastern
Description: Marketing Ethics and Attorney Advertising Rules are an important area of knowledge for CMOs. Lawyers and law firms use social media to advertise to prospective clients and to market themselves to the general public. As with all forms of communications by lawyers and law firms, digital and social media usage is subject to ethical and other constraints and a failure to abide by these constraints can have serious consequences.

Ronald Hedges, Senior Counsel of Dentons, will provide an overview of the NY State Bar Association Rules on Attorney Advertising and answer questions about compliance with the Rules.

About Our Presenter:

Ron Hedges is a member of Dentons' Litigation and Dispute Resolution practice group. He has extensive experience in e-discovery and in the management of complex litigation and has served as a special master, arbitrator and mediator. He also consults on management and discovery of electronically stored information (“ESI”).

As a retired United States Magistrate Judge for the District of New Jersey, Ron has written widely and spoken frequently on Information Governance Discovery in the area of electronic health records and on defensible disposition generally. He has presented on eDiscovery topics including defensible disposition to the American Records Management Association (ARMA), the American Health Information Management Association (AHIMA) and the New Jersey Judicial College. He also presented “ESI and Ethics: What Should a Judge Expect from an Attorney,” “ESI and Discovery, Back to Basics” and “E-Discovery and Complex Litigation: How to Manage” at the 2016 New Jersey Judicial College Conference. In addition, he presented “The Many Faces of Electronic Information: ESI, PHI, EHR and why Differences Matter” and “What Lies Ahead: Trends for Healthcare for Health Care Providers in Litigation, Regulation and Information Governance” at the 2016 AHIMA Annual Convention.

We hope you can join us!

Despina Kartson & Dawn Longfield, Co-Chairs, Metro New York Local LMA CMO SIG

*This group is comprised of Metro New York Local LMA members who are the most senior/first chair in-house marketing and business development leaders of law firms and other professional services firms.

There is no fee to attend. Lunch will be provided.
Location: Cole Schotz, 1325 Avenue of the Americas, 19th Floor (Enter in the middle of the block between 6th and 7th on either 53rd or 54th)
Contact Name: Despina Kartson
Contact Email: dkartson@jonesday.com