Boston: Recalibrate from ‘Non-Lawyer’ to Revenue Enabler: Shifting the Collective Perspective

Calendar: Boston Calendar
Type: Public
Title: Boston: Recalibrate from ‘Non-Lawyer’ to Revenue Enabler: Shifting the Collective Perspective
Group: Organization Members
Owner: Susan Russon [LMA Northeast]
Start: Feb 13, 2018 01:00 PM America/Eastern
End: Feb 13, 2018 02:30 PM America/Eastern
Description: It’s time to put legal professionals at the forefront of the next era of the legal industry evolution. Jennifer Scalzi will present, “Recalibrate from ‘Non-Lawyer’ to Revenue Enabler: Shifting the Collective Perspective,” to redefine business services professionals as revenue enablers, and not overhead.

In this session, Jennifer will reveal how marketing/BD experts can elevate their function from being perceived as “overhead” to being essential and critical by enabling revenue production and growth.

Specific topics:
**Curating wider perspectives and challenging the status quo
**Becoming a “seer” and facilitating possibility
**Envisioning, leading and embracing change
**Conducting proactive metrics reporting
**Contributing and investing in your profession

About the Speaker
Jennifer Scalzi is the Founder and CEO of Calibrate Legal and its subsidiary, J. Johnson Executive Search (JJES). Jennifer has spent the last 17 years inside of, and as a consultant to, law firms. She partners with her law firm clients to help capture and articulate the value of their human capital investments, and to advance the dialogue between law firm leadership and the Revenue Enablers™ who are critical to advancing their strategies. She recently completed her term as the 2017 President of the Northeast Region of the LMA and is a Past President of the New York Local Group.

Fees:
Advance: LMA Members $35 / Non Members $50
Walk In: LMA Members $45 / Non Members $60
Location: WilmerHale
60 State Street – 26th Floor
Boston, MA
Registration Link: https://www.legalmarketing.org/e/in/eid=371
Contact Name: Teresa McCahill
Contact Email: Teresa.McCahill@lw.com