NY: 6th Annual CMO Panel

Calendar: Metro New York Calendar
Type: Public
Title: NY Sixth Annual CMO Forum: Finding the Right Resources for Evolving Law Firm Marketing Departments
Group: Organization Members
Owner: Susan Russon [LMA Northeast]
Start: Mar 15, 2018 12:00 PM America/Eastern
End: Mar 15, 2018 02:00 PM America/Eastern
Description: As competition for legal work continues to rise, demands on law firm marketing departments have evolved from pure marketing to include business development responsibilities and now client care. Our panelists will share how they are transforming their firms’ approaches to client relations and tackling the various demands on their departments, including which roles they build out in-house and which they outsource. Each member of this extremely talented and experienced panel holds the most senior title within their firms’ business development departments.

Our speakers:
MODERATOR - Yolanda Cartusciello, Partner
PP&C Consulting

Kelly Cummings, Director of Marketing and Business Development
Cleary Gottlieb

Luke Ferrandino, Global Director of Business Development and Marketing
Fried Frank

Mike Mellor. Director of Marketing and Business Development
Pryor Cashman LLP

Business of Law & Marketing Management and Leadership
Location: Shearman & Sterling, LLP, 599 Lexington Avenue, New York, New York 10022
Registration Link: https://www.legalmarketing.org/e/in/eid=422
Contact Name: LMA Northeast Region Administrator
Contact Email: lmanortheast@gmail.com

    March 2018 Program Sponsors

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