Fine Tuning Your Business Development Coaching Playbook
||Boston: Small Firm SIG - Fine Tuning Your Business Development Coaching Playbook
||Caroline M. Emery [Sherin and Lodgen LLP]
||Oct 25, 2017 12:00 PM America/Eastern
||Oct 25, 2017 01:00 PM America/Eastern
||A prevailing challenge for legal marketers is to recommend just the right mix of business development strategies and tactics that match the skills, interests and capabilities of individual attorneys. Notoriously time-pressed, lawyers are constantly on the lookout for a business development plan that makes the most efficient use of their time. Join seasoned business development consultant Katie Rutter for an informative discussion on effective business development coaching techniques that will help your attorneys stay ahead of the competition.
About the Speaker
Katie Rutter is a seasoned marketing and business development professional whose passion is to help lawyers and other service professionals stay ahead in today’s competitive business arena. With 18+ years of experience, her mission is to ensure that clients are well-positioned in the marketplace, and are focused on initiatives that help them grow their business and better serve their customer base. She partners with clients to develop marketing and business development plans, business development coaching and training programs, high-level event and project management, and social media and online marketing strategy.
In addition to consulting, Katie serves as a Senior Advisor for The Ackert Advisory and Practice Boomers/Practice Pipeline business development platforms. Prior to launching her consultancy, Katie worked in-house at AmLaw 50 firms including Goodwin and McDermott, Will & Emery. She currently serves on the Legal Marketing Association’s (LMA) Board of Directors and was the 2016 President of the LMA New England Chapter.
||Todd & Weld
One Federal Street
Boston, MA 02110