Essential Writing Skills for Maximum Social Media Engagement

Calendar: LMA International Calendar
Type: Public
Title: Essential Writing Skills for Maximum Social Media Engagement
Group: Staff
Owner: Emily Sokalski [Legal Marketing Association]
Start: Jun 20, 2017 12:00 PM America/Central
End: Jun 20, 2017 01:00 PM America/Central
Description: This program is not how to use social media but rather how to put your creative writing skills to use for a variety of social media platforms. What you should write and why will be answered in this webinar featuring Guy Alvarez from Good2BSocial and Stefanie M. Marrone from Tarter Krinsky & Drogin LLP.

Key Learnings:
- Deliver writing that’s clickable without being clickbait
- Understand how to write for brevity and impact
- Develop succinct calls to action
- Analyze the aspects of an effective post to develop a repeatable process
Link: https://www.legalmarketing.org/p/cm/ld/fid=1884&blogaid=4358