Teamwork is not a new concept within law firms. Client teams, practice groups, and committees have reigned supreme for decades, but fully realized organizational collaboration is not always part of the traditional law firm environment.
In an era where the dynamics between clients and their outside counsel are changing dramatically, it is critical that law firm marketing and business development departments support efforts to maximize those relationships.
While Client Centricity is the mantra of the legal industry, recent years have caused much soul-searching over the extent to which firms actually deliver this. Now, a new online tool has been launched to help firms compare themselves to their peers – and, crucially, to other types of service provide