Recent Articles
Posted By: Terra Davis
Fri Sep 27th, 2019
Heather McCullough of Society 54 shares how to create client service guiding principles that serve as a roadmap for how everyone at your firm can provide excellent client service during her LMA Southwest Region Conference presentation
Posted By: Dave Whiteside
Thu Dec 14th, 2017
Editor’s Note: If you've been following our series, you'll know that several of our earlier experts touched on how you can turbocharge your business growth by harnessing data from client engagement. But where exactly do you store the data? How can you make it useful to as many as possible? Read on!
Posted By: Jennifer Simpson Carr
Mon Dec 11th, 2017
Editor’s Note: This great post by Jill Huse and Andrew Laver builds upon previous posts exploring the implications of mobile traffic, and the possibilities available to us with marketing automation, and takes this one step further with geo-targeting. Read on!
Posted By: Karen B. Cariello
Sat Dec 17th, 2016
On this, the fifth day of social media and digital media, Deb Dobson, Marketing Technology Manager at Fisher Phillips, sheds light on how AI, combined with automation, will be bigger than the sum of its parts. When combined, they have the potential to reshape more than legal marketing...
Posted By: Rachel Shields Williams
Wed Dec 9th, 2015
Our Chapter enjoyed record attendance at our Annual Half Day Program – Influencing the Client Experience.
The morning started with a discussion of what clients really want from their outside counsel relationships and included direct quotes from in-house counsel
