During this webinar, you’ll hear the results from the third LMA/Bloomberg joint legal marketing survey. This research examined critical areas including marketing and business development budgets and staffing, strategic relationships and opportunities and the impacts of technology.
In Twitter Strategy Part I, we discussed several foundational strategies to setup your firm for effective Twitter marketing. In Part II, we’ll cover improving audience engagement, implementing an editorial calendar, benchmarking, and the ever-elusive topic of account verification.
Businesses are changing the way they interact with nonprofits that support their communities and the causes important to them. Gone are the days of simply writing checks.
In an era where the dynamics between clients and their outside counsel are changing dramatically, it is critical that law firm marketing and business development departments support efforts to maximize those relationships.
It's a buyers' market for legal services in 2016 and law firms must utilize every tool available to maintain and grow their client base and resist incursions from competitors.