When developing a business development strategy for your firm, practice area, industry group or your own individual practice, are you looking at numbers as a means to influence decisions? You should be.
In an age when every facet of life is measurable, firms that want to survive and thrive must wel
Ever tried pitching a story about something that took place a few days ago, or a trend that’s already been covered? It doesn’t work out so well.
It’s possible to make a difference in your firm’s search engine rankings by following certain SEO best practices, say Jacqueline Madarang, Senior Marketing Technology Manager at Bradley, and Jacob Berschauer, Marketing Technology Manager at Venable.
Stefanie Knapp, Co-Chair of the Social & Digital Media SIG, kicks off our annual look ahead at what's trending in social and digital media.
Today clients demand that their professional service providers not only provide excellent legal work but also add value through superior client service.