Getting ahead of the game is important in all aspects of digital marketing. The ever-changing climate of the industry can be unpredictable at times...
In this feature article from the May/June issue of Strategies magazine, five leading legal marketing minds answer five critical questions to help you earn that coveted position of influence at the table.
Didn't make the LMA Conference this year?
Then join us for our annual debrief session! You can look forward to a high-level overview of the key takeaways from this year's conference, with presentations on, and discussions around, sessions from four key Body of Knowledge domains.
On March 28th and 29th, the Legal Marketing Association’s Los Angeles & Southern California Local Group's were thrilled to host David Ackert of Ackert Inc., who shared insights on borrowing gaming concepts to facilitate business development in law firms, a concept known as gamification.
You probably already use content marketing as part of your overall strategy. Here, Trena White of Page Two Strategies, a Vancouver-based agency that publishes non-fiction books for a wide range of authors, companies, and organizations, shares her thoughts on how books can be great content marketing.