Jeff Berardi is the Chief Marketing & Communications Officer (CMCO) and a Senior Managing Director at Ankura in Boston, MA. As CMCO, Jeff leads a global team of marketing professionals who support Ankura’s operations in offices around the world.
It is generally recognized that diverse lawyers tend to lag behind their majority counterparts when it comes to building and sustaining their own books of business. But legal marketers know that the ability to generate business affords diverse lawyers more opportunities for advancement.
Deborah Farone and Howard Kravitz will be presenting a session at the 2019 LMA Northeast Regional Conference on “Fostering a Rainmaking Culture.” We asked them to tell us more about what attendees can expect from the session and why they’re looking forward to attending #LMANE19.
Succeeding within a very diverse workforce can be challenging. The diversity of cultures, generations, regions and even the diversity of roles that make up today’s marketing departments may result in issues within the team, and it’s important to adapt to various styles in order to collaborate.
Melissa Croteau is the Chief Business Officer of Buchanan Ingersoll & Rooney in Washington DC. With more than 25 years of experience in business development, marketing and communications, Melissa leads the way in maximizing value for the firm’s clients.