In today's 12 Days of Social & Digital Media post, Allen Matkins's Online Marketing Manager Stefanie Knapp talks about how law firms are prepared to take social and digital media to the next level with partnerships, data, ROI and automation
Join Arielle Lapiano and Ben Greenzweig as they present the results from the joint LMA/LFMP research study on common practices in law firm rankings and surveys.
On May 12, 2015, David Ackert of The Ackert Advisory presented on "Bridging the Gap between Business Development Training and ROI." The Ackert Advisory recently completed a market-wide survey on business development initiatives that yield ROI to law firms.
By David Ackert and Gabriel Byberg
Looking For the Key to the Proverbial City? Communication…Communicating with Attorneys About Marketing Activities
Do you ever get the feeling that the lawyers in your firm don’t know exactly what you do?
Few hands went up when Timothy Corcoran, principle of Corcoran Consulting Group, LLC, asked his audience if anyone had a degree in math. Despite not being the focus of many legal marketers’ educations, math and analytical skills are increasingly important to their effectiveness. In his June 26th LMA