They say it takes a certain kind of person to want to work for lawyers, or at least that is what my father, a retired lawyer, told me when I first entered the world of legal marketing.
Capital Ideas Newsletter
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PRESIDENT’S PODIUM Confessions of a Technology
I humbly stand before you (or rather, cower behind a computer screen) and admit that not only am I not a member of the techno-literati, but technology kind of scares me a little.
In our line of work, you can only truly advance (and excel) in your career if you know how to manage expectations. If you don’t set the expectation as to how you want to be perceived, then people will make their own judgments. Here are five tips on setting expectations with your clients.