When Zynga’s Chief Legal Officer Phuong Phillips works with outside counsel, she sometimes has to remind them that less is more when it comes to providing legal advice.
At LMA’s 2019 annual conference in Atlanta, much of the conversation centered around legal marketing’s impact on legal operations. LMA Bay Area conducted recaps recently for members in San Francisco and Sacramento.
As law firms continue to embrace new technologies to streamline everything from client service to back-office operations, LMA Bay Area recently hosted a program highlighting the benefits of a tech-based strategic approach to marketing and business development.
The LMA Bay Area has so many wonderful people as members and as leaders - we truly are spoiled! From industry thought-leaders to subject matter experts to C-level executives, our LMA network is rich with knowledge, experience, and accolades. In 2019, we plan on spotlighting a few of these incredible
Why should the attorneys at your firm beef up their presentation skills? According to a recent survey by B2B marketing agency Hinge, speaking engagements are far and away the top source for generating new business leads.