Award-Winning Websites: How to Plan, Design, & Build a Website That Wows!

Make a Digital Splash in 2018!

At the 2017 LMA Annual Conference, three Your Honor Awards were handed out in the website category, recognizing excellence in website design at different budget levels. All three 1st place awards went to clients of Greenfield Belser, despite each firm having dramatically different budgets and in-house marketing resources. Whether you are starting a new blog or rebranding the firm website, the process of planning, designing, and building a website involves many important steps and key stakeholders. Erika Ritzer, of Greenfield Belser, will walk through the process of building of three award-winning websites, and highlight important themes for creating a website that wows!

Through three case studies, attendees will learn important elements of a website build, including:

  • Principles of effective design and content trends
  • How a web overhaul can help with differentiating brand position and user experience
  • How to avoid mistakes in the broader website redesign project
  • Content management systems (CMS) – why they matter and how to choose
  • How to usher a successful project through a partnership with a design company

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Featured Speaker:




Erika Ritzer

Senior Partner, Greenfield Belser (A Finn Partners Company)


Erika began her career branding some of the largest professional service firms but is now focused on branding service firms with fewer than 100 professionals. She brings over 25 years’ experience in marketing law, accounting and consulting firms. 

 

Thursday, January 11th, 2018

 

Registration & Lunch — 11:30am

Program & Livestream Begins — 12:00pm - 1:30pm

 

San Francisco
Bar Association of San Francisco
301 Battery Street, 3rd Floor
San Francisco, CA 94111

 

Sacramento
Lunch & Livestream Viewing Party
Wilke Fleury
400 Capitol Mall, 22nd Floor
Sacramento, CA 95814

Silicon Valley (Palo Alto)
Lunch & Livestream Viewing Party
Law Offices of Peter N. Brewer
2501 Park Blvd., 2nd Floor
Palo Alto, CA 94306

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