Make a Greater Impact in 2018!
Delve Into the Topics That Matter Most to You at #LMA18
Arm yourself with tools, tips and solutions to achieve your marketing goals. Attend one of the 2018 LMA Annual Conference specialized pre-conference programs on April 9:
Refresh your legal marketing toolkit – LMA QuickStart® – Legal Marketing Essentials
Get no-nonsense advice and practical tools to tackle the key marketing and business development challenges you face every day.
Do more with less – Impact Marketing for Small and Mid-sized Law Firms
Leverage case studies from industry peers and get specific tools to maximize current (and tap into new) resources, build innovative programs and, ultimately, exceed expectations.
Enhance your communications strategies – Breakthroughs in PR, Content and Communications
Participate in interactive discussions on what it takes to implement a successful communications strategy — from content marketing to AI to crisis communications.
Elevate your role and value to your firm – CMO Summit
Understand the many roles that CMOs play in effective succession management — from client relationship management and revenue protection, to communicating leadership transitions and succession planning roles within your own team. (Attendance is open to qualified applicants.)
Leverage the latest technology – Rise of the Legal Marketing Technologist
Equip yourself to confidently tackle marketing technology challenges, including harnessing data, AI and analytics, to enhance your strategies and drive innovation.
Enhance your leadership skills – Generative Leadership
Leadership, like marketing, involves continual learning over time. Explore leadership models that support authenticity, awareness and conversation as powerful practical tools for leading and engaging others in today’s complex multi-generational environment.
Add a new skill to your arsenal – Become a Great Coach
Advance your career by refining your coaching skills to help lawyers reach their full potential for developing business. This half-day session will explore case studies and examples of how to meet coaching challenges and leverage opportunities.
Take your #LMA18 experience to the next level. Register for one of these specialized pre-conference programs today.