Get to Know Your LMASE Board of Directors: Ashley Tenney


LMASE Board of Directors Spotlight: Ashley Tenney, Director of Programming and Your Honor Awards
As a former member of the LMASE Board of Directors, I am excited to be back on the board again this year, working with regional leadership and members on programming initiatives. The LSCs have put on some amazing programs this year at the local level, and I have enjoyed seeing and hearing about the various topics covered. We have also had quality programming from our three circuit speakers: Thomas Choberka of Kelley Kronenberg, Peter Johnson of Law Practice Consultants, and Dave Poston of Poston Communications.
In addition to the circuit speakers and local programming (and new this year!) LMA is providing one specific standardized and structured regional program each year on the "Next Big Thing" in legal marketing. For 2017, the "next big thing" in legal marketing is Artificial Intelligence (AI). Programming focuses on AI and what it means for the legal industry and our role in legal marketing. This program has received rave reviews across regions. If you won't have the opportunity to attend the program in your city, be sure to check the session out at the LMASE Regional Conference in Charlotte, where Patrick Fuller will be presenting on the topic. Given the rise of AI in our industry, it's one you won't want to miss!
Book Club Launch
What better time than now to focus on your professional development and refine your leadership skills? But with so many great learning and development resources available, how do you choose where to start? How about a book club?

Participating in a book club is a fantastic way to hone your leadership skills while bouncing ideas off trusted peers. LMASE is launching a virtual book club in October with SPARK: How to Lead Yourself and Others to Greater Success by Angie Morgan, Courtney Lynch and Sean Lynch. I encourage you to take advantage of this opportunity. If you are interested in learning more and/or participating, please email me at
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