March 26, 2013: Houston City Group - Starting and Sustaining a CI Program with Free/Low-Cost Tools


Unprecedented competition in the legal service industry requires innovative business development strategies. A long-standard practice among other industries, competitive intelligence (CI) is an essential discipline to support evidence-based decision making. Firms are investing in competitive intelligence initiatives and resources, but you don’t need a big budget to get started. This presentation will introduce CI, present best practices for creating and sustaining a CI function, and introduce some free and low-cost resources to make your CI initiative a success.

11:30 a.m. - 1:00 p.m.

Haynes and Boone, LLP
1221 McKinney Street
Suite 2100
Houston, TX 77010


Emily Rushing, Competitive Intelligence Manager, Haynes and Boone, LLP
Click here to read more about Emily on Linkedin.
Click here to learn more about Emily on Twitter.

Greg Lambert, Director of Library & Research Services at Jackson Walker LLP
Click here to read more about Greg on Linkedin.
Click here to learn more about Greg on Twitter.

Click here to read, 3 Geeks and a Law Blog, to which Greg serves as a contributing writer.


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