Crisis Communications & Social Media: Be Aware. Be Prepared. Be Proactive.
Date/Time: Nov. 20, 2013, 1 p.m. CT / 2 p.m. ET
Registration: Join the LMA Social Media SIG in order to register for this event (complimentary for LMA Members)
We are living in a time when instant communication with the world is as easy as a few keystrokes. This brings immense opportunity, but also carries incredible responsibility.
Lawyers, law firms, legal marketers and service providers must be prepared for the eventual misstep, whether that be a public gaffe on social media caused by someone in the firm, a client that finds itself in the midst of public controversy, or a law firm crisis that needs to be addressed via all available media.
Join Nancy Myrland, Myrland Marketing & Social Media, as she moderates a conversation between two extremely talented PR and Communication professionals, Abbie Fink, vice president and general manager of HMA Public Relations, and John Hellerman, partner and co-founder of Hellerman Baretz Communications.
During this hour-long webinar, we will discuss:
- Examples of legal and business crises that have played out via social media
- Abbie’s and John’s analyses of these crises
- Recommendations for how to best prepare for these crises
- What to do if you find yourself suddenly confronted by these situations
- …and, as always, your questions!
Abbie S. Fink
Click here for Abbie's bio.
Click here for John's bio.