October 30, 2018
Note: this program will be live in Century City, with a videoconference to our downtown Los Angeles location.
Registration/Networking: 12:00-12:30 pm
Program: 12:30-1:30 pm
Berbay Marketing & PR
Developing an appealing image through social media is an integral part of marketing and public relations for any company and law firm today. The importance of social media among legal consumers is growing and evolving. Let’s explore what law firms can do to leverage networks to not only attract followers and share content, but also to implement strategies around engaging directly with the market as a way to drive brand awareness.
Join us in our interactive discussion on incorporating social media best practices to achieve a firm’s goals and objectives by understanding different social media platforms, identifying which networks to prioritize, and establishing guidelines on how to appropriately use social media to deepen relationships with your target audience. You’ll learn ways to shine a spotlight on your law firm, so please come prepared to share ideas and the strategies your law firm is currently implementing as well as understand what others are doing to stay up-to-date with the ever-changing patterns of social media behavior.
Akin Gump Strauss Hauer & Feld
1999 Avenue of the Stars
Los Angeles, CA 90067
Lunch will be provided.
Note: Parking will not be hosted, we suggest you park at the Westfield Mall and utilize the tunnel to access Akin's building. Upon arrival, please proceed to reception on the sixth floor.
LMA Members: FREE
Prospective Members: $50.00
Note: You must be logged in to the LMA website to receive the member rate.
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About our Speaker
Berbay Marketing & PR
Aly Crea is an Account Manager with Berbay Marketing & PR with extensive experience in media relations and an astute ability in generating marketing and public relations opportunities. She develops and executes integrated PR campaigns, writes and places diverse press materials and has an eye for spotting trends and crafting stories that will get the attention of media including social media. Aly works with law firms, real estate companies, and other companies to develop and refine clients’ web content. She is a true “media maven” having secured opportunities with a wide range of publications including the Wall Street Journal, TechCrunch, Los Angeles Business Journal and Entrepreneur to name a few.
Walk-ins are welcome as space permits. Cash or checks made payable to "LMA West Region" will be accepted at the door.
Any cancellations made before October 23, 2018 will be fully refunded. All cancellations made after that date will be billed in full. Registrations may be transferred, however price differences between member and non-members will be billed accordingly.