Please join LMA Phoenix and three of your LMA colleagues for our Annual Conference Recap! We will have short presentations and roundtable discussions about some of the most informative sessions at the conference, including:
- Doug Hastings, Business Development and Marketing Officer at Gallagher & Kennedy will present "Lessons from In-House – The LMA Annual Conference General Counsel Panel"
- Jessica Jaramillo, Marketing Director at Ireland Stapleton Pryor & Pascoe will discuss "Website Deep Dive: The Step-by-Step Guide to a Smooth and Successful Website Project"
- Lisa Simon, Chief Marketing and Business Development Officer at Lewis Roca Rothgerber Christie will discuss "Surviving Change – Best Practices for Driving Change Management"
May 17, 2018 | 11:30 AM - 1:00 PM
11:30 AM - 12:00 PM Registration & Networking
12:00 PM - 1:00 PM Program
Lunch will be provided.
Steptoe & Johnson LLP
201 E. Washington Street, Suite 1600
Phoenix, AZ 85004
Members: $20 in Advance
Prospective Members: $30 in Advance
Questions? Please contact Nicole DePue at firstname.lastname@example.org.
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Business Development and Marketing Officer
Gallagher & Kennedy
Lessons from In-House – The LMA Annual Conference General Counsel Panel
Each year the General Counsel Panel provides an opportunity for LMA members to hear from in-house attorneys live, in person. In 2018 we had counsel from Epiq, University of Hartford, Walmart, Burford Capital, and Amazon sharing their insights, wants, pet peeves, and collaboration ideas
Fifteen years of experience as CMO / Director / Manager in professional/legal services marketing and business development. Practiced as a lawyer in California and internationally for ten years. Currently at Gallagher & Kennedy, Doug is piloting a first of its kind role to lead revenue growth and build a marketing department, budgeting, planning and implementation of all business development initiatives. He is directly responsible for attorney training, business development efforts, and working closely with the Board of Directors to devise and implement revenue growth activities.
Ireland Stapleton Pryor & Pascoe
Website Deep Dive: The Step-by-Step Guide to a Smooth and Successful Website Project
What do you need to know to ensure a successful website initiative? Before you start designing, what research and strategy do you need? Who should be involved? And how do you keep this project from going off the rails? You’ll gain hard-won insights through a case study that frames this conversation.
Jessica Jaramillo is the Marketing Director at Ireland Stapleton Pryor & Pascoe, a 35-lawyer commercial law firm in Denver, Colorado. She is responsible for raising the firm’s profile in the business community and developing and executing the firm’s strategic marketing plan, and she works with the firms attorneys and practice groups to create and implement client-focused business development initiatives. She works closely with attorneys, all of whom are at different levels in their practices, to develop their personal profiles, set business development goals and promote their skills and experiences to target client audiences. Jessica is also the President of the LMA Southwest Region and has previously served on LMA’s Annual Conference Committee.
Chief Marketing and Business Development Officer
Lewis Roca Rothgerber Christie
Surviving Change – Best Practices for Driving Change Management
Nearly 45 percent of change management efforts fail. Many firms assume a one-size-fits-all approach to change management, but learn too late that the approach is ineffective. This presentation introduces a framework for developing a better business development function in your firm.
Lisa Simon is Chief Marketing and Business Development Officer at Lewis Roca Rothgerber Christie. A twenty-year legal marketing veteran and proven leader in the industry, Lisa is a frequent speaker on client growth and retention, value pricing, team management and development and talent acquisition. Lisa was inducted into the LMA Hall of Fame in 2017, served as President of the Association in 2008 and has held numerous industry and community leadership positions during her career.
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